Senior Lead Product Marketing (m/f/d)

Together, we are shaping the future of healthcare.

As Senior Lead Product Marketing in the Medics Cluster, you will directly contribute to scaling Doctolib's biggest product launch in Germany: The All-In-One Practice Software, with which healthcare teams can manage all administrative and clinical workflows end-to-end before, during, and after appointments. As part of our local Product Marketing team, you will act like a CEO for your area: you will further develop the go-to-market strategy in Germany and be responsible for its successful implementation. Your main goal is to achieve the targets for onboarded practices through innovative market strategies and to further increase user satisfaction.

Your Tasks

• You will develop and implement go-to-market strategies for Doctolib's product and feature launches.
• As the voice of our users, you will continuously improve our product-market fit and shape our product roadmap.
• At the same time, you will ensure that we understand our users' signals along the customer journey and use this understanding to continuously improve our value delivery, usage, trust, and customer experience.
• You will analyze market trends and the competitive landscape to identify strategic opportunities.
• You will define the product positioning and messaging for the German market.
• You will work closely with the Marketing, Sales, Customer Success, and Product & Tech teams.
• You will manage feature releases and ensure their successful market launch.
• Together with other teams, you will monitor regulatory and technical frameworks and contribute to creating an environment for customer- and user-friendly solutions.

Your Profile

You are firmly convinced that you have exactly what it takes for the position? Then we encourage you to apply. Even if you don't meet every requirement, you might be exactly the right future Doctoliber for this or other positions!

To become part of our team, you bring the following:

• You have at least 8 years of professional experience, ideally as a manager in Product Marketing or Go-to-Market Strategy, or with a background in top-tier management consulting or VC - combined with Product Management experience.
• You have a highly structured and analytical way of thinking and working.
• You have already worked closely with Tech & Product teams.
• You find it easy to set priorities, allocate resources effectively, and lead projects in a structured manner to effectively develop and implement go-to-market strategies.
• You have experience in managing senior stakeholders (VP, MD, Executive Committee).
• You possess excellent verbal and written communication skills to convey complex ideas clearly and persuasively.
• You are fluent in German and English (at least C1 level each).

We are also particularly interested in:

• Experience in a scale-up company
• Experience in the Medtech sector

What we offer you

• A Germany ticket sponsored by Doctolib if you work from the office or in hybrid mode.
• Company health insurance with great additional benefits.
• 28 vacation days + 1 additional day for every full year of employment (max. 30 days).
• Participation in Doctolib's long-term employee equity program DoctoGrowth.
• The opportunity to work from abroad for up to 10 days a year.
• A company pension plan (bAV) with an employer contribution of 40% (15% during probation).
• The Doctolib Parent Care Program, which includes an extra month of parental leave and much more.
• Free mental health and coaching sessions through an external partner.
• In addition to healthy snacks and a regular breakfast buffet, we offer meal vouchers.
• Promoted sports activities with our partner Urban Sports Club.
• For caregiving relatives and employees with disabilities, there is an offer that includes more flexible working hours, additional time off for medical reasons, and psychological support.

The Interview Process

• Recruiter Interview
• Hiring Manager Interview
• Case Study Interview
• Final Interview with the VP
• References

Job Details

• Full-time permanent position with an attractive salary package.
• Work location Berlin.
• 2 days of home office per week.
• Start date immediately.

We pursue the vision of improving everyone's health. This is also reflected in recruiting. We evaluate applications exclusively on the basis of qualification and motivation. Discrimination is not tolerated here.

The more diverse our team and ideas are, the more our product will be able to improve the health of our users. Therefore, we invite you to apply with us, regardless of gender, religion, age, sexual orientation, ethnic origin, or disability.

To ensure equal opportunities, you can omit information such as photos, age, etc., in your application. Please let us know what arrangements we can make to support you in the best possible way.

We look forward to digitizing healthcare with you!

All information provided will be processed by Doctolib for application management. For details on data processing, please click here. For questions or if you wish to exercise your rights, please contact hr.dataprivacy(at)doctolib.com.