Sandisk
10 months ago
Marketing Manager - Australia
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Company information
- Company
- Sandisk
- Location
- Australia, Victoria, Melbourne Region, Melbourne Australia
- Posted
- 10 months ago
Job description
We are looking for a dynamic and results-driven Marketing Manager to lead the execution of global campaigns and demand generation efforts for Sandisk consumer products in Australia/New Zealand. In this role, you will:
- Collaborate closely with sales, cross-functional teams, channel partners, and key account customers to localize global marketing/campaign strategies with ANZ market in mind
- Drive brand awareness, consumer engagement, and increase product sales in ANZ market
- Develop and implement comprehensive marketing plans aligned with regional business objectives and target audience preferences
- Manage and optimize marketing budget to ensure maximum ROI on all campaigns and initiatives
- Analyze market trends, consumer behavior, and competitor activities to inform marketing strategies
- Create and oversee the production of marketing materials, including digital content, print collateral, and promotional items
- Plan and execute multi-channel marketing campaigns across digital, social media, email, and traditional platforms
- Collaborate with the global/regional marketing team to ensure consistent brand messaging and adapt global campaigns for ANZ market
- Monitor and report on key performance indicators (KPIs) for all marketing activities, providing insights and recommendations for improvement
- Coordinate with the sales team to develop targeted strategies for key accounts and support their efforts to increase market share and shelf space
- Ensure compliance with local advertising regulations and brand guidelines in all marketing initiative
Required skills
- sales
- social media
- new zealand
- kpis
- key performance indicators
- cross-functional teams
- market trends
- australia
- roi
- brand awareness
- demand generation
- brand guidelines
- channel partners
- digital content
- marketing manager
- consumer behavior
- product sales
- brand messaging
- competitor activities
- print collateral
- consumer products
- multi-channel marketing campaigns
- sandisk
- global campaigns
- key account customers
- consumer engagement
- regional business objectives
- target audience preferences
- marketing budget
- promotional items
- traditional platforms
- global/regional marketing team
- local advertising regulations
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