Business & Market Lead

• Business models for urban products
• Market mechanics (Municipalities, Developers, Owners, Cooperatives, PPP)
• Value Chains & Value Creation Chains in the housing industry
• Stakeholder management
• Sales logics (Municipalities ≠ private Developers ≠ Owners ≠ Investors)
• Scaling logic

Innovation/Real Estate/Urban Economics/Product/BD

Aufgaben

• Development of a business model for a new settlement and housing product
• Analysis of market mechanisms in the housing and real estate sector on municipal and private levels
• Identification and prioritization of relevant target groups (e.g. Municipalities, Owners, Cooperatives, Developers, Impact Investors)
• Development of value propositions for different market segments
• Setup and modeling of pricing and monetization strategies
• Analysis of value creation chains and stakeholder relationships in the housing industry
• Preliminary preparation and conduct of market interviews, stakeholder analyses, and user surveys
• Development of a go-to-market concept for pilot and scaling phases
• Setup of a pipeline of potential project partners (Municipalities, Investors, Developers, Owner networks)
• Preliminary preparation of pitch and presentation materials for partners, investors, and public actors
• Closely working with the spatial/architectural team to translate spatial innovations into marketable products
• Support in exploring funding and financing paths for pilot projects

Qualification

Experience in the field of Business Development, Real Estate Economics, Innovation or related fields

Understanding of real estate/housing market mechanisms or municipal decision-making processes (desirable)

Experience with business modeling, pricing, market analysis, or strategic sales

Able to analyze complex stakeholder structures and translate them into partnerships

Communication strength in dealing with public and private actors

Strategic thinking and high self-responsibility

Interest in urban development, housing market, and sustainable transformation models

Fluent German (Municipalities, Stakeholders, Interviews) and solid English

Benefits

- Member of the Founding Team

- A secured and long-term employment perspective through funding

- Direct influence on a pioneering project

- Equity participation: The allocation of company shares is negotiable and part of the compensation package

- Office space in Cologne

Send your CV to Han Cheol Yi https://www.linkedin.com/in/h-yi/

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