Werkstudium CRM (m/w/d)

You want to know how brands build genuine customer relationships?

You're interested in data-driven marketing, have a good sense of target groups and want to learn how to systematically build and maintain customer relationships? If you're eager to participate in the development of our CRM system in a dynamic nail beauty environment and gain valuable practical experience in the field of Customer Retention, then you're exactly right with us!

MANIKO is an innovative, rapidly growing company in the nail polish industry that offers high-quality products for discerning customers worldwide. We are known for our revolutionary, self-adhesive nail polish technology that allows our customers to achieve professional results comfortably from home.

Our secret? A passionate team that doesn't settle for the status quo and strives to be better every day. We believe in values that are truly lived – no empty phrases. At MANIKO, it's:

• Facts over Ego: Data and results stand above all – at MANIKO, what matters most is the best for the team and the company, not personal ego.
• Challenge accepted: We see every challenge as an opportunity to grow.
• Power to the people: Trust and responsibility go hand in hand – your impact counts!
• Who if not you?: If not you, who will?

Aufgaben

Your role with us:

As our new work student in the CRM area, you will take on an important role in shaping our customer communication and binding from June 2026. You will support the team in planning, implementing, and analyzing email campaigns, working with CRM tools, and helping to develop our customer journeys. With your eye for data and interest in marketing processes, you contribute to making our communication personal, relevant, and effective.

Your tasks are:

• Supporting the planning, implementation, and optimization of our CRM campaigns
• Co-designing segmentation and personalization strategies using modern CRM tools
• Analyzing campaign performance and deriving concrete optimization suggestions
• Developing customer journeys and lifecycle campaigns along the entire customer experience

Qualifikation

What you bring:

What you bring:

• You are actively studying and qualify as a work student
• Languages: You can communicate in writing and speaking both German and English
• First experiences in CRM or email marketing: You have ideally already worked with tools like Klaviyo, HubSpot, or Salesforce – or are eager to learn
• Analytical thinking & data affinity: You enjoy working with numbers, interpreting KPIs, and deriving action recommendations from them
• Interest in Customer Experience & Lifecycle Marketing: You want to understand how customer relationships work and what makes a good customer journey
• Motivation and self-initiative: You are eager to take responsibility, develop yourself further, and actively contribute your ideas to the team

Benefits

What we offer you:

• Impact and responsibility: You have direct influence on the success of our company and shape our growth strategy.
• Flexible working: Whether in the office or remote – you decide how you work best.
• A culture that inspires: At MANIKO, every individual counts. Flat hierarchies, quick decisions, and genuine teamwork are at the forefront.
• Growth opportunities: Both personally and professionally – with us, you can develop yourself further and explore new paths.
• The opportunity to see the immediate impact of your work and shape a young, rising brand.
• A fast-paced, young, dynamic, and highly motivated team in the heart of Berlin (Hackescher Markt)
• Much freedom to solve your tasks according to your own ideas
• A complete home office setup including a height-adjustable desk
• A Germany ticket
• Fully flexible working hours

Challenge accepted? Then apply now and become part of a team that pursues big goals and never loses the fun.
We look forward to you!

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