Student Assistant Influencer Marketing (m/w/d)

Our mission at HEY HOLY: Elevate canine health through nutrition to a new level. Instead of one-size-fits-all, we set out to develop species-specific, functional feed with veterinarians and the goal of enabling every dog to live a long, healthy life.

What started as an idea in 2022 has become a strong-growing DTC subscription model with over 20,000 dogs served. Our 15-person team is expected to grow to over 35 by the end of 2026 – now is the perfect time to join.

As a student assistant in influencer marketing with a focus on performance, you will support our team in planning, implementing, and data-based optimizing influencer campaigns. You will gain deep insights into collaboration with creators, from research and outreach to campaign evaluation, and learn how creative storytelling and analytical thinking work together to achieve measurable results.

Aufgaben

• You research, identify, and evaluate relevant influencers and creators (Instagram, TikTok, YouTube etc.) and create structured shortlists
• You support outreach to influencers, coordinate briefings, and accompany communication during collaboration
• You manage ongoing influencer campaigns operationally (content deliveries, timings, deliverables, follow-ups)
• You analyze the performance of your influencer campaigns and present your learnings in weekly performance meetings
• You conduct competitive and market analyses in influencer and performance marketing and prepare insights neatly
• You work closely with the paid-performance team and support using influencer content for paid social
• You bring in your own ideas for campaign formats, creator strategies, or performance optimizations

Qualifikation

• You are an enrolled student of a relevant degree program in marketing, communication, media, economics, or social media and are looking for a work-study position with 15-20 hours per week
• You work proactively, reliably, and well-organized, even remotely keeping track of campaigns, influencer contacts, and tasks and driving projects forward independently
• You combine creativity with an analytical mindset and enjoy developing content and campaign ideas not only to develop but also to data-based optimize
• You are interested in influencer marketing, social media trends, and data-driven performance optimization
• You are eager to learn new tools, platforms, or trends and take knowledge independently
• First experiences with influencer marketing platforms, creator outreach, paid social, or analytics tools (Google Analytics, Meta Ads Manager, TikTok Ads) are a plus but not a must

Benefits

⏰ Flexibility that suits you: Whether in our office in Frankfurt am Main, hybrid, or fully remote in Germany – you decide when and where you're most productive

📈 Fast development possible: Whoever gives us gas grows with us – in responsibility, competence, and perspective

💬 Open and honest communication: We live direct exchange, give clear feedback, and look forward to your input

📚 Individual training budget: We invest in your personal and professional further development – because your growth is also our growth

🎟️ Access to corporate benefits and Wellpass: So you can treat yourself well besides work

🐶 Free HEY HOLY dog food: Because happy dogs are just as important as happy people

🎉 28 vacation days + Christmas and New Year's gift

We value Diversity! 🌈

We believe in the power of different perspectives and seek team members regardless of how they look, where they come from, who they love or what they believe.

What matters to us are your skills – and your willingness to not only grow yourself but also support others in their development. Because only together are we really strong! 🫶

Our mission is clear: We want to grow so that many dogs can have a better life. For this, we need people with different experiences, views, and strengths. Because we are convinced that teams with diverse, complementary skills are the most successful 💡🚀