Werkstudent Online Marketing (m/w/d)

Fascinating channels, new campaigns, even more numbers – every day in digital marketing brings something new. And in the B2B field, there's a special challenge to communicate complex topics precisely and effectively.

If you're eager to gain practical experience in planning, implementing, and evaluating online campaigns, enjoy working with data, and want to support a motivated team, then you're at the right place.

You're open, curious, and willing to learn about topics like Ads, Analytics, and Reporting. And you have fun making B2B brands visible in the digital space.

Then join Die Gruppe Werbeagentur – one of the leading B2B creative agencies in Stuttgart.

We develop impactful communication that works. Strategically founded, creatively thought out, and effectively implemented.

As a Werkstudent Online Marketing (m/w/d), you'll be part of this team and learn how digital campaigns can successfully make the Mittelstand.

Tasks

• SUPPORT IN PLANNING, IMPLEMENTATION, AND OPTIMIZATION OF ONLINE CAMPAIGNS (e.g. Google, LinkedIn, or Meta Ads) WITH A FOCUS ON B2B TARGET GROUPS
• CREATION OF REPORTINGS AND ANALYSES FOR THE PERFORMANCE OF ONGOING MEASURES
• PARTICIPATION IN WEB-AND CAMPAIGN TRACKING (e.g. Google Analytics)
• SUPPORT IN PRESENTATIONS, EVALUATIONS, AND INTERNAL COORDINATION
• RESEARCH ON TRENDS, TOOLS, AND BEST PRACTICES IN B2B ONLINE MARKETING
• You work structured with KI- & Office-Tools

Qualification

• ENROLLED STUDENT IN THE FIELD OF MARKETING, MEDIA, COMMUNICATION, BWL, OR SIMILAR
• FIRST EXPERIENCE OR STRONG INTEREST IN ONLINE MARKETING, SPECIFICALLY IN THE AREAS OF ADS, ANALYTICS, OR PERFORMANCE MARKETING
• ANALYTICAL UNDERSTANDING AND ENJOYMENT OF WORKING WITH DATA
• SUCCESSFUL, STRUCTURED WORK STYLE AND ENTHUSIASM FOR LEARNING NEW THINGS IN THE B2B CONTEXT
• OPEN, COMMUNICATIVE APPROACH AND FUN IN TEAMWORK IN AN AGENCY
• You have approximately 10-15 hours per week available, flexible in coordination with your studies

Benefits

• PROJECTS WITH HIGH RELEVANCE FOR THE FUTURE OF B2B COMMUNICATION
• CLOSE COOPERATION WITH CREATION AND MANAGEMENT
• FREEDOM TO DEVELOP YOUR OWN IDEAS, RESPONSIBILITY, AND PARTICIPATION
• FLEXIBLE WORKING HOURS AND HOME OFFICE OPTIONS IN A MODERN OFFICE
• A MIXTURE OF YOUNG SPIRIT AND EXPERIENCED COMPETENCE IN THE TEAM
• TAX-FREE ADDITIONAL SERVICES
• A WORKPLACE IN A LIVELY ENVIRONMENT IN THE CENTER OF ECHTERDINGEN, NEAR THE AIRPORT
• VERY GOOD CONNECTION TO ALL PUBLIC TRANSPORTATION MEANS

SOUNDS INTERESTING?

Then send us a few lines about what interests you and what you want to learn – preferably with a link to your LinkedIn profile.

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