Working Student (m/f/d) Marketing & Growth

Everything here revolves around one question: How do we reach and win the right customers? You will support making relevant companies aware of Eberhardt Service Group, generating interest on the website and in campaigns, and providing sales with suitable content for further engagement. You will get to know the most important steps of the customer journey – from initial awareness through the information phase to sales handover. You will work on real projects and see the impact of your work.
What awaits you:

Content & Social Media

• You will create content for our social media channels (especially LinkedIn, Instagram, and Facebook) in text, image, and video format. The focus will be on topics that are interesting for potential customers and relevant business contacts – for example, solutions, industry developments, projects, events, and insights into our services.
• You will maintain and schedule posts and contribute to our editorial planning.

• You will assist in setting up and ongoing maintenance of our paid search campaigns on Google and Bing. You will monitor key performance indicators, document anomalies, and prepare optimization suggestions. Budget decisions, goal definitions, and productive changes will be made with the responsible parties.

• You will support the creation of sales and event materials – from one-pagers and presentations to materials for events. You will prepare content based on briefings, keep templates up-to-date, and ensure a consistent presentation. Professional approval of statements will be handled by Marketing, Sales, or the respective specialist departments.
• Together with Sales, you will develop templates and text modules for direct customer outreach. You will work based on agreed-upon target groups, offers, and tonalities, and assist in the structured documentation of variations and feedback from Sales.

• You will support the content expansion of our company website and contribute to building a clear knowledge hub. Together with Marketing and the responsible specialist departments, you will further develop topics and content.
• You will maintain website content and prepare it for approval by the Head of Marketing.

• You will scout relevant panels and networking events and prepare decision papers for management.
  
  
  

• You are enrolled in Business Administration with a focus on Marketing, Marketing Management, Communication or Media Management, Economics, or a comparable degree program.
• First practical experience from internships, university projects, student initiatives, or volunteer work is a plus, but not a requirement. What is more important to us is that you are eager to delve into various topics.
• Ideally, you have experience with tools like Canva or AI tools, as well as with content management systems, such as WordPress. First experience with Google Ads, SEO, or CRM is a plus, but not a requirement.
• You are proficient with standard Microsoft Office applications.
• Very good German language skills, both written and spoken, with excellent writing skills (C1 to C2).
• You enjoy collaborating with various internal and external contacts and are strong in communication.
• You work carefully, independently, and reliably.

• Fair compensation: €18.50 per hour
• Broad insight: You will learn how modern marketing acquires new customers, from content and campaigns to website and sales enablement.
• Real responsibility: You will take on your own tasks and see the results of your work.
• Close collaboration: You will work in the on-site marketing team and have dedicated points of contact.
• Central location: Our office is located at Ku’damm, with excellent public transport connections.
  
  We offer you not just a position, but a platform to develop your skills and grow. Become part of our small team with short communication lines and real scope for action. Does this sound like you? Then we look forward to receiving your application.
  

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