Wildes Land Brand Team Werkstudent (m/w/d) Digital Marketing & Experience

Your Tasks

To support our Wildes Land Brand Teams, we are looking for a motivated work student who shares our passion for animals and supports us in the areas of Online Shop & Digital Experience and Content. From the start, you will take responsibility, work closely with the Brand Team, and bring your ideas actively into play. Together, we optimize the digital shopping experience, develop inspiring content around the life with our loyal companions, and set campaigns, research, and projects in motion. This way, you build a broad knowledge of Digital Experience and Digital Marketing and make our brand for animal lovers tangible and experiential.

Online Shop & Digital Experience

• You support us in the area of SEO through keyword-tracking, creating search engine optimized content, onsite optimizations, and performance monitoring.
• You create and update landing pages for actions and campaigns, keep shop pages up-to-date and appealing.
• You actively improve user experience in the online shop and on marketplaces and contribute to optimizing our digital brand presence.

Digital Content & Creative

• You conduct trend and inspiration research for social media and website content and bring fresh ideas actively into the team.
• You organize content for our social media presence and create guide articles and other content formats.
• You maintain and structure our content pool, so that the team can work efficiently and overview.
• You research and acquire potential partners for sweepstakes and cooperation.

What You Bring

• You are enrolled in a degree program in Digital Marketing, Media, Communication, E-Commerce or a comparable field.
• First experiences in Content, Social-Media, SEO, E-Commerce or with online shop systems are a plus, but not a must.
• You have a good sense for language, image language and creative digital storytelling.
• You bring both creativity and analytical thinking and are interested in user experience and digital brand worlds.
• You work structured, reliable and independently – also in remote setup and communicate openly, work well in team and take responsibility.
• You love animals and enthusiasm for the Wildes-Land-Spirit rounds off your profile.
• You have very good German language skills in writing and speaking, as you create content for landing pages, guides and SEO texts.

What We Offer

• Responsible, exciting and varied tasks with a lot of design freedom in a dynamic company that lives flat hierarchies and an open, relaxed working atmosphere where everyone is addressed as