Working Student Marketing I Social Media (mIwId)

Tasks:

• You develop and implement social media strategies (in particular LinkedIn and Instagram, Facebook and YouTube)
• You are responsible for creating editorial content, stories and campaigns to strengthen the employer brand
• You produce content, presentations, reels, job postings and podcasts
• You are responsible for helping shape external communication to position the company as an attractive partner and employer
• You ensure a consistent and audience-appropriate tone across all channels
• Supporting the organization and marketing of our event series is part of your responsibilities
• You carry out monitoring, evaluation and optimization of social media activities based on key performance indicators
• Analyzing trends and adapting the content strategy to current developments is your responsibility.

Requirements:

• Academic background: You are an enrolled student in marketing, communication studies, media management, business administration with a focus on marketing, media studies, business communication, or a comparable degree program related to marketing and communication
• Experience: First experience in social media management or content creation
• Tools: Confident use of MS Office as well as creative tools such as Canva; experience with AI tools for content generation is a prerequisite
• Creativity & writing quality: Strong writing and copywriting skills as well as a feel for audience-appropriate communication
• Independence: Ability to plan and implement projects and content plans independently
• Teamwork: Good collaboration within the team and openness to feedback

Good to Know:

• Practical insights into the world of executive search, social media and marketing
• Flexibility: Arrange your working hours flexibly around your studies
• Development: Take on responsibility and contribute your own ideas
• Great team: We value an open and appreciative corporate culture

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