Web Analyst

• Work experience as a Marketing Tech Manager, MarTech Specialist, Digital Analyst, or a similar role (2+ years).
• Strong knowledge and hands-on experience with Google Tag Manager, GA4, UTM structures, pixels, and API integrations.
• Understanding of end-to-end analytics principles, multichannel attribution, and customer journey mapping.
• Experience supporting integrations of external services and working with APIs (games, payment solutions, third-party platforms).
• Skills in SQL (basic level) and data visualization (Google Looker Studio, Power BI, etc.).
• Ability to quickly identify and resolve technical issues and collaborate with development teams.
• Experience in maintaining technical documentation and effective communication with partners in English.

• Setup and optimization of tracking across the entire marketing funnel (GA4, GTM, Meta, Google Ads, etc.).
• Ensuring accurate data collection and consistency of end-to-end analytics.
• Implementation and support of end-to-end analytics with consideration of multichannel traffic (paid, organic, direct, and other sources).
• Integration of analytics systems with marketing platforms.
• Support for new integrations and connections (game providers, payment systems, and other external services).
• Ensuring effective communication during integration processes with partners and internal teams.
• Diagnosis and troubleshooting of tracking issues, duplicates, data losses, and conflicts between systems.
• Setup of event-based tracking, goals, attribution models, and custom events.
• Building dashboards and providing regular reporting on key metrics (BI tools, Google Looker Studio, etc.).
• Close collaboration with marketing, analytics, product, development, and other teams for comprehensive project growth.
• Recommendations for improving the architecture of the marketing stack and integration processes.

Deep Games SRL is a dynamic and innovative company specializing in the iGaming industry. With a focus on delivering top-tier online gaming experiences, Deep Games SRL operates multiple projects that cater to a global audience of players seeking engaging and immersive gameplay. The company leverages cutting-edge technology to create user-friendly platforms that are both secure and scalable, ensuring an exceptional experience for users.