Ad Trafficker

Digital Trafficker with Specialization in Google Ads We are looking for a digital trafficker expert in Google Ads campaigns, as well as a liking for data analysis, continuous optimization, and results-oriented work. Requirements: Bachelor's degree in Digital Marketing, Advertising, or related field Minimum 3 years of experience in managing digital performance campaigns at the national level with budgets exceeding $100k. Technical knowledge of configuration, execution, and optimization in Google Ads campaigns, including but not limited to: campaign setup, ad creation, targeting options, bidding strategies, and reporting analysis. Additionally, we are looking for someone who is familiar with Google Analytics, Google Tag Manager, and Google Data Studio. Responsibilities: Manage and optimize multiple Google Ads campaigns simultaneously, ensuring maximum ROI and efficiency. Conduct thorough analysis of campaign performance data to identify areas for improvement and implement changes accordingly. Collaborate with cross-functional teams to develop and execute marketing strategies that align with business objectives. Stay up-to-date with the latest trends and best practices in digital advertising, including Google Ads updates and new features. Develop and maintain relationships with clients and stakeholders to ensure satisfaction and loyalty. Provide regular reporting and insights on campaign performance to clients and internal stakeholders. Work closely with the creative team to develop compelling ad copy and visuals that drive results. Identify opportunities for process improvements and implement changes to increase efficiency and productivity. Develop and manage budgets, forecasts, and financial reports to ensure accurate tracking of campaign performance. Conduct competitor research and analyze market trends to inform marketing strategies. Provide expert-level support to clients on Google Ads best practices, campaign setup, and optimization techniques. Develop and maintain a deep understanding of the client's business goals, target audience, and industry trends to develop effective marketing strategies.