Tracking Specialist Google Ads (w/m/x) sought!

Main Focus Conversion Tracking | GA4 | GTM | Google Ads

Tasks

Your Tasks

• Setup and optimization of Google Ads Conversion Tracking
• Implementation of lead-tracking for forms, calls, appointments, and other conversion actions
• Implementation of e-commerce tracking for online shops
• Setup and configuration of Google Analytics 4 (GA4)
• Implementation of tracking solutions with the Google Tag Manager (GTM)
• Setup and management of Google Tags
• Analyze and troubleshoot tracking problems
• Check tracking setups for data quality and completeness
• Collaboration with our SEA managers on customer projects

Qualification

This is what you should bring

• Multiple years of practical experience in the field of web-tracking
• Very good knowledge in:
• Google Tag Manager (GTM)
• Google Analytics 4 (GA4)
• Google Ads Conversion Tracking
• Google Tag
• Experience with lead-tracking and e-commerce tracking
• Safe handling of dataLayer, Events, Triggers, and Variables
• Experience with Shopify, WooCommerce, Shopware or similar systems is advantageous
• Independent and structured work style
• You find tracking errors quickly and resolve them independently

Benefits

This is what we offer you

• Fascinating projects from various industries
• Collaboration with a team of over 20 Google Ads specialists
• Direct exchange with the management
• Flexible working hours
• High home office share
• Modern processes and short decision-making paths
• Long-term collaboration with much self-responsibility

Important

We are not looking for a beginner or a generalist.

We are looking for someone who can independently solve tracking problems and works at expert level on topics like Google Ads Conversion Tracking, GA4, and GTM.

If you have already implemented numerous tracking setups for lead generation or online shops, we look forward to your application.

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