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JDE Peet's

1 year ago

Stage Shopper Marketing

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Company information

Company
JDE Peet's
Location
Nederland, Provincie Utrecht, Utrecht, Lombok Netherlands
Posted
1 year ago
View all jobs at JDE Peet's

Job description

We're always looking for a curious and enthusiastic individual to join our team! JDE Peet's is seeking a Stage Shopper Marketing student to strengthen our team.

As a Shopper Marketing intern, you'll be working within the Customer Development team. This diverse team focuses on understanding the 'shopper' perspective regarding coffee and tea. You'll be responsible for executing and translating analyses into concrete ideas for the store floor. The combination of analytical and creative work will give you a comprehensive view of what working in FMCG entails.

As a Shopper Marketing intern, you'll specifically focus on:

  • Analyzing the coffee and tea market in the Netherlands;
  • Evaluating promotions at our retailers;
  • Tracking and monitoring customer data;
  • Translating marketing initiatives into store floor concepts;
  • Supporting shelf advice for retailers;
  • Coordinating and implementing instore and online activations.
  • Optimizing a category vision;

Where will you be working?

As a Shopper marketing intern, you'll be working in the enthusiastic Shopper Marketing team within the Retail Business Unit. The team consists of five Customer Development managers, a Shopper Analyst, a Category Manager, a Shopper Activitation manager, and a Space manager. Your internship supervisor will be the Customer Development Manager Superunie.

Required skills

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