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Sr. Marketing Manager
Job description
Position Overview
We are seeking a Senior Manager to lead strategic marketing and growth initiatives for Visa do Brasil, with a strong focus on Public Issuers partnerships. This role goes beyond execution: it requires a business-driven mindset, combining sales acumen with marketing expertise to unlock new opportunities, strengthen client relationships, and deliver measurable impact.
The ideal candidate will act as a strategic advisor to key clients, aligning marketing initiatives with business objectives and goals. This position demands senior-level influence, ability to navigate complex stakeholder environments, and a proven track record in driving growth through integrated marketing and commercial strategies.
Key Responsibilities
Drive Strategic Growth: Develop and execute marketing strategies that directly support client acquisition and portfolio expansion ,for major public sector banks.
Act as a Business Partner: Collaborate closely with Sales and cross-functional teams to identify growth opportunities, co-create value propositions, and influence decision-making at senior levels.
Lead High-Impact Initiatives: Oversee end-to-end delivery of marketing programs that enhance Visa’s positioning and accelerate client business objectives.
Stakeholder Management: Build trusted relationships with C-level executives, internal leadership, and external partners, ensuring alignment and advocacy for Visa’s solutions.
Data-Driven Decision Making: Leverage analytics and market insights to optimize campaigns, measure ROI, and inform strategic recommendations.
Innovation & Thought Leadership: Introduce new approaches, challenge the status quo, and position Visa as a leading partner in digital transformation and payment innovation.
Strategic Competencies
Commercial Mindset: Ability to connect marketing initiatives to business outcomes and growth.
Influence & Negotiation: Skilled in engaging senior stakeholders and driving consensus in complex environments.
Integrated Expertise: Blend of marketing strategy, sales enablement, and partnership development.
Analytical Rigor: Strong ability to interpret data, forecast trends, and translate insights into actionable strategies.
Leadership: Proven experience managing multidisciplinary teams and large-scale projects with agility.
Required skills
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