Social Media Manager (m/w/d)

We are one of the most well-known Streetwear Brands in Europe, and we're not just standing out through our designs and unique vibe, but especially through our community. Whether it's a Pop-Up Tour, our own Records-Label or Collaborations - we don't just make Fashion - we make Culture.

And now we're looking for you!

As Social Media Manager, you'll take on a central role in our Marketing Team and serve as the interface between our brand, the Brand- and Content-Team, and our community. You'll shape how 6PM appears on our social media channels, platform-independent, consistent, and with a clear, independent brand voice.

You have a sense for trends, storytelling, and strong content, understand the dynamics of social media, and want to take your work to the next level by increasing reach and community engagement for a growing Streetwear Brand? Then you're exactly right with us.

Aufgaben

• Maintenance and continuous care of our social media channels (including Instagram, TikTok, WhatsApp) in daily business
• Setting up, maintaining, and steering the editorial and posting plan across all channels
• Maintenance and updating of highlights, pinned posts, bio links, and link lists
• Closely coordinating with the Brand- and Design-Team to create and publish assets as well as briefing on required content
• Monitoring and evaluating relevant KPIs (reach, engagement, follower growth) and regular reporting
• Observing trends, formats, and platform updates and translating them into suitable content ideas
• Ensuring a meaningful and consistent brand appearance across all channels
• Community Management: Timely and brand-appropriate response to comments and messages as well as proactive interaction to activate the community
• Supporting campaigns, product launches, and seasonal drops in the social media area

Qualifikation

• Completed education or studies in Marketing, Communication, Media, or a comparable qualification
• First relevant work experience in the social media field, ideally in a brand, agency, or e-commerce/fashion environment
• Very good understanding and handling of relevant platforms (Instagram, TikTok, WhatsApp) including their formats, mechanics, and best practices
• Experience with analysis and reporting tools as well as a good sense for relevant KPIs
• Basic knowledge in content preparation (cutting, simple image and video editing)
• Very good language skills and secure, brand-appropriate text security in German and English
• Outstanding trend awareness and genuine interest in fashion and social media

Benefits

• Modern office with a rooftop garden in the heart of Frankfurt, drinks on us & Friday home office
• Subsidy for a fitness studio membership as well as various mobility subsidies
• Individual opportunities for further education to develop professionally and personally
• Flexible working hours in a young, motivated team
• Attractive remuneration package with variable compensation component

We look forward to your application!

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