Social Media Executive / Reel Creator

Social Media Content Creator

About the Opportunity
A dynamic role within the Digital Marketing & Creative Agency sector focused on social-first performance and brand storytelling. You will join an on-site team in India dedicated to creating high-impact short-form video content (Reels, Shorts, TikTok) that drives engagement, follower growth, and measurable business outcomes for diverse B2C and D2C clients.

• Conceptualise, script, shoot, and edit 10–20 short-form videos per week (Instagram Reels, TikTok, YouTube Shorts) aligned to campaign briefs and content calendar.
• Own end-to-end Reels production: storyboard, talent direction, on-set filming, audio design, color grading, and final edits optimized for platform performance.
• Collaborate with performance marketers and designers to iterate creative variations and A/B test hooks, thumbnails, and captions for higher CTR and view-through rates.
• Use platform analytics to track performance, report insights, and recommend optimizations to boost engagement, reach, and conversion metrics.
• Maintain a rolling content calendar and asset library; ensure brand guidelines, copyright, and caption best practices are followed across all posts.
• Stay current with platform trends, emerging formats, and viral mechanics to proactively pitch content ideas that increase organic reach.

Must-Have

• Proven experience creating viral and high-engagement short-form video content for Instagram, TikTok, or YouTube Shorts.
• Hands-on proficiency with Adobe Premiere Pro
• Hands-on proficiency with Adobe After Effects
• Practical experience with Canva for quick social assets
• Experience using Meta Business Suite or platform-native publishing/analytics tools
• Strong short-form video editing skills (timing, pacing, captioning, sound design)

Preferred

• Experience directing talent and running on-set shoots for social content
• Familiarity with creator collaborations and UGC-style content production
• Basic knowledge of social paid amplification workflows and creative testing

• Fast-paced creative environment with on-site collaboration and real-time feedback loops.
• Opportunities to lead high-visibility brand campaigns and grow a visible creator portfolio.
• Structured learning on the latest platform features and access to production resources.

Location: On-site – India. This role is ideal for hands-on creators who live and breathe short-form video, understand platform mechanics, and can translate briefs into scroll-stopping content that drives measurable results.