Social Media & Content Creator (m/w/d)

Natch is a rapidly growing E-Commerce / Health Brand with a focus on direct end-customer communication. We are looking for you, who does not just plan social media, but makes: develops ideas, creates content, posts – and iterates from there. You will work closely with the founding team, participate in events, and deliver creatives that organically and in ads function.

Aufgaben

Your Mission

You build Natch visible and relevant on social media – with content that is quickly produced, hits the mark, and performs measurably. You bring tempo, taste, and implementation strength.

What you do here (hands-on)

Social Media (Organic) – Concept to Posting

• Development of Content Ideas, Formats, and Series for Instagram, LinkedIn, and YouTube (Shorts/Reels)
• Creation of Editorial Plan + Posting Routine (including quick approvals)
• Production of Content: Short-Form Video, Stories, Carousels, Static Posts
• Copywriting: Hooks, Captions, CTAs – in DE and EN
• Community Support: Comments/DMs in the brand tone, Feedback to Team

Creatives for Ads (without Campaign Management)

• Concept & Implementation of Ad Materials for Meta Ads and Google Ads (Static & Video)
• Creation of Variations for Creative Testing (Hooks, Visuals, Claims, CTAs)
• Understanding of Performance Logic: Problem → Solution → Benefit → Proof → Offer → CTA

(you don't have to manage campaigns – but creatives so build that they are ads-ready)

Content on Location (Events/Messe/Shoot Days)

• Accompany the Founder to Events/Messe in/around Berlin (according to planning)
• Live Content: Behind-the-Scenes, short interviews, recaps, story updates
• Fast Post-Production directly on location (filming, editing, posting)

How Success Looks in the Role

• Consistent Output: a clear content rhythm that grows (quality + frequency)
• Recognizable Brand: visually and tonally