Social Media & Brand Growth Manager (m/f/d)

About ENUSEN

ENUSEN is a young nutrition brand from Germany with a clear idea: modern nutrition should fit into real life moments – uncomplicated, high-quality, and relevant for people with an active lifestyle.

With Smart Balance, we are currently developing our first product line – a new form of modern daily nutrition between a classic snack and a complete meal.

For the establishment of our brand and the upcoming market launch, we are looking for a personality who not only manages social media but makes a young brand visible, builds a community, and excites people about it.

Responsibilities

Your Role

As a Social Media & Brand Growth Manager (m/f/d), you will shape ENUSEN's social media presence from the very beginning.

Together with our Head of Brand & Growth, you will develop relevant content formats, build our social media channels and community, and develop a network of creators, influencers, and brand ambassadors.

We are explicitly not looking for a pure strategist. We want someone who develops ideas and also implements them themselves.

Your Tasks

• Development and further development of our social media channels, especially Instagram, TikTok, Facebook, LinkedIn, and YouTube
• Development of content and editorial plans fitting the brand and launch strategy
• Conception and implementation of social media content, Reels, short videos, Stories, and other digital formats
• Building and managing a creator, UGC, and influencer network
• Identification, approach, and coordination of suitable creators and cooperation partners
• Development of creator briefings and management of collaborations from idea to publication
• Building and actively developing our community
• Planning and management of photo, video, interview, and content productions
• Support with PR, brand partnerships, events, sampling, and launch activities
• Collaboration with external agencies, freelancers, and service providers
• Monitoring relevant social, consumer, and content trends
• Analysis of the performance of our content and continuous development based on relevant KPIs
• Close collaboration with Brand & Growth, E-Commerce, and Management

Qualifications

Your Profile

• 2-5 years of relevant professional experience in Social Media, Influencer/Creator Marketing, Content, Community, or Brand Communication
• Experience with influencer marketing, creator relations, and UGC
• Very good understanding of Instagram, TikTok, and current content formats
• You can not only write concepts but also practically implement content and campaigns
• A good sense for language, storytelling, visual aesthetics, and brand communication
• Experience with tools like Canva, CapCut, Premiere Pro, or comparable applications is an advantage
• Ideally, experience in Nutrition, Consumer Health, Food, FMCG, Beauty, Lifestyle, or D2C
• Native-level or C2 German and very good English
• Proactivity, creativity, and a passion for not just adopting structures but building them yourself

Benefits

What We Offer

• The opportunity to actively shape a new consumer brand from the beginning
• Direct collaboration with our Head of Brand & Growth and the management
• Short decision-making paths and a lot of scope for personal initiative
• Responsibility instead of rigid corporate structures
• A working environment where good ideas can be implemented quickly
• In addition, participation in our performance bonus pool, based on individual performance and contribution to company and sales growth
• Long-term development and growth opportunities together with ENUSEN

What is Particularly Important to Us

ENUSEN is still at the beginning. Therefore, we are not looking for someone who merely continues an existing social media calendar.

We are looking for someone who enjoys saying:

“I was there when this brand was built.”

You should be eager to try things out, take responsibility, work closely with the product and the consumer, and, together with a small team, develop a relevant consumer brand from an idea.

Interested?

Then we look forward to getting to know you.

Please send us your CV and – if available – examples of social media channels, content projects, creator campaigns, or brands you have already worked on.

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