SEO Specialist (m/f/d) Darmstadt

About Us

We are VanSprint, a growing e-commerce company specializing in e-bikes and bicycle accessories.

We combine our passion for bicycles with modern online retail and bring e-bikes and corresponding accessories to people throughout Germany. In addition to our retail store in Darmstadt, we reach our customers primarily through our online shop.

The bicycle industry has experienced its ups and downs in recent years. Thanks to our dedicated team, we have successfully overcome these challenges and continue to grow.

To further expand our online visibility and reach even more customers, we are looking for you as an SEO Specialist (m/f/d).

Responsibilities

Your tasks

You will play a central role in developing our digital visibility and will work closely with e-commerce, content, and other teams.

• Development and implementation of SEO strategies
• Keyword research, competitive analysis, and SERP analysis
• Optimization of on-page SEO, content, meta data, and internal linking
• Technical SEO: Crawling, indexing, sitemaps, canonicals, and Core Web Vitals
• Optimization of our e-commerce shop, especially product and category pages
• Management and optimization of Google Ads (Search Ads)
• Analysis of rankings, traffic, and conversions, as well as regular reporting
• Working with Google Search Console, GA4, and SEO tools
• Monitoring current developments in SEO, Google, and AI Search / LLMs
• Independent identification and implementation of optimization potentials

Qualifications

• Experience in SEO, ideally in e-commerce
• Good knowledge of on-page and technical SEO
• Experience with Google Ads (Search Ads)
• Proficient use of Google Search Console and GA4
• Experience with tools such as Ahrefs, Semrush, or Screaming Frog
• Basic knowledge of HTML/CSS and structured data is an advantage
• Analytical, data-driven, and solution-oriented thinking
• Independent and structured way of working
• Interest in AI Search, LLMs, and modern SEO developments

Benefits

• Plenty of scope for creativity and independent work
• A growing company with short decision-making processes
• Exciting environment in e-commerce and the bicycle industry
• Modern tools and technologiesRoom for your own ideas and personal development
• Dedicated team and open communication
• Opportunity to actively shape SEO and AI Search

Sounds like you?

Then we look forward to getting to know you!

Become part of VanSprint and help us further expand our digital visibility and our e-commerce. We look forward to your application!

Find Jobs in Germany on Arbeitnow