Senior Tracking Specialist (m/f/d)

We transform significant moments into beautiful memories.

celebrate is a brand group with the mission to transform beautiful moments into lasting memories throughout Europe: with high-quality paper products, photo products, and special gift items.

We are looking for a Senior Tracking Specialist (m/f/d) who will take end-to-end responsibility for our tracking infrastructure, restore trust in our data, and build a governance layer that enables our teams to work based on a reliable measurement framework. You will establish a central tracking function within our Data Intelligence Unit, connecting Data Analytics with Marketing, Product, and Portfolio. The role is remote-first within Germany and reports to our Head of Data.

The annual salary for this position ranges between €69,800 and €94,400 (Senior).

Your Role

• End-to-end responsibility for our tracking stack across GA4, Server-Side GTM, Amplitude, and marketing tools, including audit, stabilization, and consent gating

• Building tracking governance — event definitions, naming conventions, tracking plans, and change logs — to replace the previously agency-led setup with scalable internal ownership

• Rollout and enablement of Amplitude as a product analytics platform, enabling teams to define reliable OKR metrics and launch new features with clean tracking

• Development of automated tracking monitoring for early detection of data quality issues and failures, including translation of technical findings into clear business impact for stakeholders from Marketing, Product, and Engineering

Tech Stack

• GA4

• Google Tag Manager (client-side & server-side)

• Amplitude

• Google Ads

• Meta, TikTok, Pinterest (Ads tracking)

• BigQuery

Your Benefits

• We value flexibility: Flexible remote work, part-time options, modern hardware (Macbooks), collaborative office spaces (Flex Desks)

• We welcome New Work: Agile working methods, Fair Pay, competence and leadership models

• We want you to feel good: Nilo.health, Corporate Benefits, JobRad, Workations, Sabbaticals, 30 days of paid vacation, plus your personal benefit of choice: Wellpass, Hansefit, or the DB Job Ticket

• We want to grow with you: Internal training, coaching, regular feedback and growth processes, flexible external learning opportunities

• We are a team: Office breakfast and lunch, (voluntary) events, remote team building, office dogs, and exclusive family & friends discounts

Your Profile

• Several years of practical experience with GA4 and GTM (client-side and server-side), ideally in a high-growth e-commerce environment with complex purchase funnels

• In-depth expertise in tracking plan development, GDPR/consent management, and debugging of attribution and conversion setups across multiple marketing channels

• Professional English; experience in managing external agency relationships and tracking SLAs is a strong plus

Your Mindset

• Ownership-driven – You document what you find, stick with it until it's resolved, and close open items — because no one else will in a messy data landscape.

• Clarity in communication – You explain tracking incidents and data quality issues in a way that stakeholders actually understand, turning technical complexity into actionable business insights.

• Structured builder – You enjoy creating governance out of ambiguity — building naming conventions, change logs, and monitoring systems that make firefighting the exception rather than the rule.

About celebrate company

celebrate company is a group of six brands: Atelier Rosemood, celebrate apps, celebrate digital printing, faireparterie, kartenmacherei, and mintkind. Together, we operate e-commerce shops, production facilities, and other digital services across Europe, all with the same goal: to transform significant moments into beautiful memories. Our culture is based on a growth mindset, open feedback, and flexibility. This is how we take responsibility, bravely test new things, and develop together.

Ready to apply?

We look forward to getting to know you! Apply now via our online application form. Don't have a CV handy? A link to your LinkedIn profile in your application is sufficient.

For further questions, please contact Mario (Talent Acquisition Manager) directly.

Email:

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