(Senior) Product Launch Manager - Beauty & Skin Care (m/f/d)

At Rosental Organics, you will take commercial responsibility for new skincare products and beauty tools, from the business case through go-to-market to post-launch performance. You will connect product, customer insight, and growth, working closely with the Head of Product, Product Development, Marketing, E-Commerce, and CEO. Your goal is not as many launches as possible, but products that can become Rosental's next hero products. For new products, you will develop the commercial business case, from consumer need and market potential to pricing, target COGS, and margin, up to sales potential.

• You will translate customer insights, reviews, and market and social trends into clear hero product concepts.

• You will own the entire go-to-market process. Product, packaging, claims, creative, content, e-commerce, and marketing will seamlessly integrate for the launch.

• You will manage cross-functional launch plans, critical paths, and milestones so that at least 90% of all milestones are achieved on time.

• Together with Marketing and Creative, under your leadership, product stories, hooks, claims, and proof points will be created that convince and drive performance.

• You are not finished with the launch: You will analyze the first 30/60/90 days based on revenue, conversion, reviews, repeat purchases, margin, and customer feedback, and derive concrete growth measures.

• You have at least 4 years of experience in product management, go-to-market, launch management, or growth in the beauty, skincare, consumer, or D2C sector.

• You have guided multiple physical products from idea to market launch and can explain why they were commercially successful.

• You combine consumer and product taste with a solid understanding of pricing, margin, business cases, and growth.

• Your strength lies in managing complex cross-functional projects, setting priorities, and aligning teams towards a common goal.

• You work hands-on, quickly, and with a high degree of ownership, and do not wait for the next step from others.

• Fluent German (at least C1) and very good English are prerequisites.

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