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adslab

9 months ago

Senior Performance Marketing Manager:in - Paid Social (m/w/d)

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Company information

Company
adslab
Location
Berlin Germany
Posted
9 months ago
View all jobs at adslab

Job description

You wake up at 3:00 am and think; “I want to scale!” – then you're exactly right. At adslab, we develop paid social strategies that make growth measurable. Our clients come from various industries – from EduTech, SaaS, and Health to Consumer Brands. We are a team of 12 people – from the fields of performance marketing and design – and work in the heart of Berlin-Schöneberg. Besides our office, we also have our own content studio, where we regularly implement creative productions for our clients.

We work data-driven, creatively, and with a clear goal: sustainable performance instead of chance hits and burning money.

Tasks

  • Self-managed control, analysis & optimization of paid social campaigns (Meta, TikTok)
  • You conceptualize and develop data-based scaling strategies together with the design team based on the principles of Breakthrough Advertising for exciting companies from various industries.
  • You set up ad strategies for our clients and optimize these continuously based on relevant KPIs (ROAS, CAC, CPL, DB3/Profit, LTV)
  • You manage client communication and relationship, present convincing results, share learnings, and advise our clients on attribution, measurement, account setup, etc.

Qualification

  • You have already gained 3-5 years of professional experience in the field of social media ads
  • In-depth knowledge of Meta and TikTok Ads Manager (Media Buying, Structure, Testing, Attribution, CBO/ABO).
  • You are a performance manager with strategic foresight and hands-on mentality
  • You are always motivated to bring yourself in and significantly shape the growth of adslab and our clients.
  • You enjoy diving into data from external tracking tools and analyzing these, as well as deriving implications for action steps.
  • Bonus: Experience with Shopify, GetKlar, Triple Whale, Klaviyo, Admetrics, Google Analytics, etc.
  • Very good German & English skills in writing and speaking

Benefits

  • Salary from 55,000 € per year
  • Variety of industries & target groups - from B2B to D2C
  • 30 vacation days (with a 5-day workweek)
  • Subsidy for Urban Sports Club & the Deutschlandticket
  • Subsidy for occupational health insurance & old-age provision
  • Office in Akazienkiez (Berlin-Schöneberg)
  • Remote / Hybrid

Sounds like you? Then send us your application with CV and a short intro. We're looking forward to it!

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