Senior Performance Marketing Manager - Paid Search and SEA (m/w/d)

Job Description

Welcome to benuta, the leading E-Commerce company for carpets! Since 2008, we have been inspiring over 1.5 million people in 15 countries with our online shops. We have made it our mission to enhance the home of our customers and reflect their diverse needs in our brand worlds. With a lot of passion and engagement, we work as an owner-managed company towards our common vision: The development of our brands and being the best at what we do!

Whether Google Ads Manager, SEA Manager or PPC Manager: We are looking for engaged and tech-savvy employees who want to take responsibility for our Paid Search campaigns, make data-driven decisions, and develop outstanding strategies!

Look forward to exciting challenges, attractive development opportunities, and a committed team. Become part of benuta, we look forward to you!

Your Tasks

• Self-responsible steering and optimization of Google Ads & Microsoft Ads (including Search, PMax, Dynamic Search Ads etc.)
• Development, implementation, and testing of SEA strategies along the customer journey
• Budget planning, forecasting, and target responsibility (ROAS, CPA, CUR etc.)
• Analysis of performance reports including derivation of data-driven recommendations
• Closely working with other online marketing channels (e.g. SEO, Display, Meta, Amazon Ads)
• Conducting A/B tests for ad texts, target pages, and bidding strategies
• Competitive and market analysis to identify new potential
• Responsibility for the technical campaign setup including conversion tracking and feeds (in cooperation with Tech Team)

Job Requirements

About You

• Mind. 3-5 years of professional experience in the field of SEA/Paid Search, ideally in an E-Commerce/Performance environment
• In-depth knowledge of Google Ads & Microsoft Advertising (including Search, Shopping, DSA, Performance Max)
• Experience with Google Merchant Center, Google Analytics, Microsoft Clarity & Conversion Tracking
• Strong analytical skills and data-driven working style
• You know your way around campaign structures, bidding strategies, and target group segmentation
• Self-starter, structured work approach with attention to detail and performance
• Experience with feed management tools (e.g. Channable, ChannelPilot, DataFeedWatch) is a plus
• Very good German and/or English skills

Our Offer

• Unfold Yourself: With us, you can actively contribute to developing the brand benuta and implement exciting projects.
• Be Yourself: With us, everyone is welcome - that means come as you are and feel at ease!
• Recharge: Our flexible working hours model, 28 vacation days, and free time on Christmas and New Year's Eve give you time to relax.
• Learn Along the Way: Our different departments with international teams work together on various projects. This way, you'll learn new perspectives and processes continuously.
• Bring Yourself In: Your ideas will be heard and you'll always have space to implement your own approaches.
• Profit from: Support and subsidies for mobility (Job-Ticket, Tankkarte, Job-Bike Leasing), good public transportation connections, 26 days of home office per year, and attractive discounts for employees.* Disabled job applicants will be given special consideration in the event of equal suitability.

Your Contact: Michael Stanke, Head of Online Marketing

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