Senior Performance Marketing Manager (m/w/x)

We offer you the opportunity to start a career in one of the most future-oriented industries. With our solution, we enable simple but professional internet connectivity for various IoT devices – from smart washing machines to connected cars.

Since our founding in 2015, we have been continuously growing and convincing customers like Rossmann, Lufthansa Industry or Engelbert Strauss.

Our heart beats in the Hamburg office, because here our ideas are born and our team spirit is created. Specifically, this means: for the first 6 weeks, we would like you to work from our office in Hamburg on 4 days a week. In the long term, we look forward to regular attendance of about 2-3 days a week (more can always be). As long as we stay connected.

Your Mission

Many Performance Marketing roles end at CPL. Ours begins there.

You will be responsible for Performance Marketing with direct influence on pipeline, revenue, and international growth at WhereverSIM.

You will work data-driven, questioning existing assumptions, and continuously developing our paid marketing further.

The questions that will keep you busy:

• How do we generate a qualified pipeline instead of just more leads?
• Which channels function in new international markets?
• How do we measure the success of our marketing measures along complex customer journeys?
• What measures create the greatest business impact?
• How can we reduce dependencies on individual channels?

Tasks

• You will develop our Paid-Growth-Strategy along the entire B2B-Funnel.
• You will be responsible for our Paid-Channels, Budgets, and Investment Decisions independently.
• You will analyze campaign and CRM data along the entire funnel – from MQLs to SQLs to closure.
• You will develop hypotheses from data and scale successful approaches.
• You will identify bottlenecks in the funnel and develop sustainable solutions together with Marketing and Sales.
• You will develop Attribution, Reporting, and KPI-Models continuously further.
• You will test new channels, formats, and automations and evaluate them based on their contribution to our growth.
• You will work closely with Sales, Design, Content, Social, and Product Marketing.

We offer you:

• Much design freedom, short decision-making paths, and great trust.
• Direct influence on pipeline, growth, and international expansion of WhereverSIM.
• Budgets that allow you to test and scale ideas.
• A culture where curiosity, self-responsibility, and continuous learning are more important than perfection.
• An experienced marketing team with experts from Content, Product Marketing, Social, and Design.

If you're not just interested in how campaigns perform, but why companies grow, we look forward to getting to know you.

Qualification

• Multiple years of experience in B2B Performance Marketing – ideally in the SaaS or Tech environment and with international expansion.
• Comprehensive experience in SEA and Social Ads, as well as handling Reporting Tools and CRM Systems.
• You know complex B2B-Sales-Cycles and think in pipeline and revenue instead of just clicks and CPL.
• You recognize modes and connections in data and lead to fundamental decisions based on them.
• You can explain why a measure works – or doesn't.
• You work eigenverantwortlich, question existing assumptions, and bring new ideas proactively into play.
• You have very good German and English skills.

Benefits

• 🧠 Growth and Development: At our company, you have the opportunity to develop yourself professionally and personally. We support you through targeted further education offers to exhaust your full potential.
• 🔄 Agility: In a dynamic environment like ours, flexibility is crucial. We work agile, so you can quickly react to changes, shape processes, and implement innovative ideas directly.
• 💻 Flexible Working Hours: Whether you're most productive in the morning or evening – we offer flexible working hours, allowing you to design your day as it suits you and your team best.
• 👂 Short Decision-Making Paths: In our open corporate culture, all doors are open. Regardless of whether you're in the office or remote – we foster continuous exchange between teams and management.
• 🤝 Unique Culture: Together, we create more. At our company, teamwork is at the forefront – we support each other to achieve our common goals.
• 🩵 Optimal Onboarding: We support you in getting started with your new role by assigning a buddy to help you. This way, you can quickly find your way into our culture and processes and set strategic impulses for your team.
• 🧘 Mental Health: You will receive free access to professional psychological support – also for up to three family members.
• 🌳 Social Responsibility: Additionally, you can use 5 days of special leave per year to engage in social activities.
• 💪 Individual Subsidy: You can choose whether to use the €50 monthly subsidy for public transportation, internet, or the Urban Sports Club.

You can start a career in one of the most future-oriented industries at our company, which has been continuously growing and convincing customers since its founding in 2015.

Making the first step and applying now – we look forward to your application!
‍
Yours, Jamie, Joline, and Sara. 🧡

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