Senior Performance Marketing Manager Meta & Google Ads (m/w/d)

Do you want to be part of one of the fastest-growing PropTech startups in the real estate industry? Welcome at yoursquares.We digitalize and automate the entire sales and marketing process for new construction projects for developers - from gaining qualified leads aside classical real estate portals over KI-based telephone pre-qualification to our own developer CRM with automations, analytics dashboards, and AI tools.

With over 150 developer customers in Germany, Austria, and France, we are already today the digital sales partner for new construction projects. As a bootstrapped startup, we are currently growing at over 700% per year and will strongly scale in the next years.

Our Mission: Become the #1 digital sales and marketing platform for new construction real estate projects worldwide.

Aufgaben

• Responsibility for the strategic development and scaling of the entire performance marketing area, as well as exploring new channels and potential for lead generation.
• Ongoing optimization of our campaign standards through data-driven reviews and proactive knowledge exchange within the performance team to ensure a top-notch delivery quality.
• Overarching monitoring of all relevant KPIs to ensure goal achievement and preparation of strategic reports for management.
• BUILDING and ongoing optimization of scalable advertising playbooks, standard operating procedures (SOPs), and uniform account structures.
• Identification and implementation of new technologies and trends (e.g. AI workflows, no-code solutions) to increase the efficiency of the entire marketing team and secure competitive advantages.
• Self-contained management of strategically important projects and implementation of ambitious full-funnel strategies (focus: Meta & Google Ads).
• Responsibility for technical integrity of tracking (Conversion API, server-side tracking) to ensure a clean data basis for all accounts.

Qualifikation

• 3-5 years of proven experience in the operational implementation and strategic optimization of Meta Ads and ideally Google Ads campaigns.
• Deep understanding of performance-driven analyses as well as technical tracking on an advanced level (e.g. Meta Pixel, Conversion API).
• Excellent German language skills in writing and speaking (C2 level) and the ability to communicate complex issues both internally and externally in a clear and structured manner.
• Willingness to take full responsibility for the performance of lead generation for developer customers nationwide.
• Outstanding proactivity and resilience under time pressure with the goal of building up performance marketing professionally and scaling processes sustainably.

Benefits

• Look forward to a modern workplace directly in Charlottenburg - including a rooftop garden for lunch or after-work drinks. Snacks and beverages are always taken care of at our place.
• We offer you flexible working hours as well as the possibility to work from home.
• The team spirit is important to us - we foster this through regular joint lunches, dinners, and team events.
• We have short decision-making paths and open communication across all areas.
• As a growing company, we offer you an exciting environment where you can actively participate and develop within your role.
• In addition to fair compensation, we offer benefits that fit your daily life. You have the choice between a monthly shopping voucher or a contribution to the Germany ticket. Additionally, you will receive access to our corporate benefits portal with exclusive discounts.

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