Login Enter

Lieblingsgarn GmbH

7 months ago

Senior Performance Marketing Manager Google Ads (w/m/d)

Sign up free Log in

Sign up to save this job, get alerts, and apply with an optimized CV.

Company information

Company
Lieblingsgarn GmbH
Location
Berlin Germany
Posted
7 months ago
View all jobs at Lieblingsgarn GmbH

Job description

We, a leading online shop for sewing supplies in Germany and Austria, inspire thousands of people daily to pursue their creative hobby. With a growth rate of 70% per year, we actively shape the future of the sewing industry.

Tasks

  • You are responsible for our Google Ads campaigns (Shopping, Search, Performance Max) with an annual budget of ~1 Million Euro
  • You develop strategic roadmaps for profitable scaling of our most important advertising channel
  • You continuously optimize campaign structure, bids, feed optimization, and ad text for maximum profitability
  • You work closely with our Head of Marketing and bring strategic impulses to the further development of our performance marketing strategy
  • You maintain an overview even in complex account structures and recognize optimization potentialities

Qualification

  • You have at least 5 years of experience in managing Google Ads campaigns in e-commerce, ideally with comparable budgets
  • You are well-versed in all Google Ads products and have demonstrated success in optimization
  • You understand complex attribution models, tracking setups, and the connections between different marketing channels
  • You bring fundamental experience with Google Analytics/GA4, Google Tag Manager, and feed management tools
  • You work hands-on, structured, data-driven, and make independent strategic decisions
  • You have very good German language skills and at least good English language skills

Benefits

  • Autonomy over a substantial marketing budget with direct business impact
  • Direct exchange with the founders and genuine scope for strategic decisions
  • Hybrid model: 3 days home office, 2 days office in Berlin-Adlershof
  • A profitable, growing company with ambitious goals for 2026

Sounds exciting? Then send us your application documents!

Find more English-speaking jobs in Germany on Arbeitnow

Required skills

Interested in this position?

Create your free account and tailor your CV to match this job.