Senior Performance Marketing Manager Google Ads (w/m/d)

We, a leading online shop for sewing supplies in Germany and Austria, inspire thousands of people daily to pursue their creative hobby. With a growth rate of 70% per year, we actively shape the future of the sewing industry.

Tasks

• You are responsible for our Google Ads campaigns (Shopping, Search, Performance Max) with an annual budget of ~1 Million Euro
• You develop strategic roadmaps for profitable scaling of our most important advertising channel
• You continuously optimize campaign structure, bids, feed optimization, and ad text for maximum profitability
• You work closely with our Head of Marketing and bring strategic impulses to the further development of our performance marketing strategy
• You maintain an overview even in complex account structures and recognize optimization potentialities

Qualification

• You have at least 5 years of experience in managing Google Ads campaigns in e-commerce, ideally with comparable budgets
• You are well-versed in all Google Ads products and have demonstrated success in optimization
• You understand complex attribution models, tracking setups, and the connections between different marketing channels
• You bring fundamental experience with Google Analytics/GA4, Google Tag Manager, and feed management tools
• You work hands-on, structured, data-driven, and make independent strategic decisions
• You have very good German language skills and at least good English language skills

Benefits

• Autonomy over a substantial marketing budget with direct business impact
• Direct exchange with the founders and genuine scope for strategic decisions
• Hybrid model: 3 days home office, 2 days office in Berlin-Adlershof
• A profitable, growing company with ambitious goals for 2026

Sounds exciting? Then send us your application documents!

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