(Senior) Marketing Manager (m/w/d) mit Entwicklungsperspektive zur stellvertretenden Marketingleitung

Marketing shape. Responsibility take over. Grow together.

You want to implement marketing, but also actively participate in shaping it? You work strategically, pack operatively with ease, and want to develop yourself professionally and personally? Then you're exactly right here

As Marketing Manager (m/w/d), you take responsibility for various marketing projects and develop the communication and brand presence of unitex continuously further. Prospectively, we offer you the opportunity to take on additional responsibility and develop yourself into a deputy head of marketing.

Aufgaben

Your tasks

• Planning, steering, and implementation of cross-channel marketing campaigns
• Conceptualization, creation, and dispatch of targeted email marketing campaigns and newsletters
• Further development of automated marketing tracks and workflows
• Maintenance and optimization of our CRM system, as well as targeted segmentation of target groups
• Creation of content for newsletters, websites, landing pages, social media, and print media
• Designing graphics, presentations, advertising materials, and digital media with Adobe Creative Cloud
• Planning and marketing of our own trade show
• Support in the strategic development of our marketing activities and brand communication
• Analysis of campaigns, KPIs, and marketing measures, as well as derivation of concrete optimizations
• Closely working with internal departments and actively participating in new marketing projects
• Taking on first coordination and leadership tasks within the marketing team with increasing responsibility

Qualifikation

You bring this with you

• A successful degree in Marketing, Communication, Media, or Business Administration with a focus on Marketing or a comparable qualification
• Multiple years of professional experience in marketing, ideally in the B2B sector
• A very good understanding of cross-channel marketing and communication measures
• Familiarity with Adobe Creative Cloud (especially InDesign, Photoshop, and Illustrator) as well as a developed sense for design and target-group-oriented content
• Experience with CRM systems (ideally HubSpot), marketing automation, and data-based marketing is advantageous
• Analytical thinking and a structured and self-responsible working style
• Organizational strength, initiative, and a hands-on mentality
• Communication skills as well as the motivation to take on leadership responsibility in the future

Benefits

This is what you can expect from us

• A varied position with a lot of design freedom and self-responsibility
• A clear development perspective to become a deputy head of marketing
• Responsibility for various marketing projects – from email marketing and CRM to print and digital communication measures
• Participation in well-known industry formats such as the unitex-FashionFestival, the unitex-FashionBook, newsletters, and other marketing projects
• Short decision-making paths, flat hierarchies, and a motivated team
• A modern working environment in a future-oriented company in the fashion industry

Sounds like your next challenge?

Then we look forward to your application – regardless of whether it's by email or through LinkedIn. Show us who you are and how you can enrich our marketing with your ideas.

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