Senior Marketing Manager (B2B SaaS / Energy Intelligence) (f/m/d)

We are building flexOn – an intelligent platform for energy management that controls industrial facilities using KI. Our technology retrieves Echtzeitdaten from machines, prognostiziert ihr Verhalten, links these to external factors like Wetter- and Energiepreisen, and enables optimized control of costs and CO₂-Emissionen.

This is not just 'Green Marketing'. This is systemic transformation.

We define a new way to consume energy: transparent, planable, and independent.

Your Mission

As part of our growing team, you will shape the market and category narrative for Industrial Energy Intelligence in Europe together with us.

Your job is not to execute campaigns, but to ensure that C-Level-, Energy-, Operations- and Sustainability-Decision Makers understand why encentive infrastructurally unavoidable becomes.

You will work closely with the founders and take real ownership for market understanding, positioning, and growth.

Tasks

Your Tasks

• End-to-End Ownership over Positioning, Narrative, and Marketing Execution with clear Business Impact
• Definition and Establishment of the Category Logic for an explanatory Enterprise Product
• BUILDING a data-driven Growth Setup to generate qualified Enterprise Pipeline
• Orchestration of Performance-, Demand-, and Account-based Initiatives over relevant Channels
• Translation of Energy-, Data-, and KI-Complexity into precise, credible Narratives for technical and C-Level Target Groups
• Responsibility for Budget, Prioritization, and Resource Allocation
• CLOSE Collaboration with Product, Sales, and the Founders to shape a coherent Go-to-Market Approach
• Ongoing Sharpening of Website, Messaging, and Corporate Narrative

Qualification

You bring

• 3–6+ Years Experience in B2B Marketing, ideally with a background in Enterprise SaaS, Data, AI or Industrial Tech
• Demonstrable Success in Building and Scaling Marketing Campaigns with Business Impact
• Strong Strategic Thinking paired with Operational Excellence
• High Data Affinity and Routine working with Marketing and Analytics Tools
• Able to communicate complex topics clearly, relevantly, and persuasively
• Ownership Mentality, high standards for quality, and enthusiasm for building things from scratch, Hands-On
• Very good German and English skills

Benefits

Our Benefits for you

• You have a real impact on climate change from day one
• Problem size: Energy is the core of our modern economy, and we solve the core problem of our modern energy system
• Nearness to substance: No marketing facade – product, effect, and story are real
• Gestaltung: You define how a new market speaks and thinks
• Upside: Attractive compensation + substantial participation at senior level
• Work model: Modern office in Berlin, min. 4 days/week onsite
• Mobility included: We take over your Deutschlandticket, so you can travel uncomplicatedly and sustainably
• Health & Well-being: Access to Wellpass with hundreds of fitness and wellness offers across Germany
• Team spirit: Multiple Offsites per year in exciting locations in Europe – for inspiration, strategy, and real team cohesion
• Learning & Development Culture: We foster you through mentoring, further education, and access to a strong founder and investor network

Your Chance

If you're eager to shape the future of the energy industry significantly and bring a product to the next level, we look forward to your application.

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At encentive, diversity, equal opportunities, and inclusion are not just buzzwords but lived practice. We welcome applications from people of all genders, ages, backgrounds, religions, sexual orientations, identities, and abilities.

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