Senior Manager B2B

What we offer you:

• Work-Life-Balance: With our flexible working hours & remote work, you can shape your daily routine to suit you. You can also compensate for overtime.
• Vacation mode on: You will receive 30 vacation days plus one flexible day – additionally, December 24th and 31st are days off.
• Wellbeing first: Health benefits, attractive company pension scheme, and Mental Health Awareness Days put your health at the center.
• Practice makes perfect: Develop yourself with our diverse further training opportunities and use our internal career programs for your development within the WPP network.
• More than just a job: Unforgettable events, employee discounts, and other highlights such as the Job Ticket, Wellhub, or the Job Bike await you.
• Be yourself: Everyone is welcome here – diversity and equal opportunities are important to us.

What you will achieve:

As a Senior Manager B2B (person), you understand the specific challenges of the B2B sector, develop strategic solutions for our clients that help them achieve their goals in the complex B2B market. Depending on client and agency requirements, the scope of responsibilities ranges from end-to-end campaign management (planning & consulting) to supporting client service and new business teams.

• Strategy Development: You develop strategic recommendations based on the client brief.
• Campaign Planning: You are responsible for the development and planning of B2B campaigns across all channels, with a strong focus on Digital and Print.
• Market and Media Insights You research and identify suitable media and channels for optimal target audience addressing, taking into account defined KPIs.
• Campaign Implementation: In close coordination with other departments, you will accompany the campaign until the final reporting. 
• Performance Monitoring: Based on KPIs, you analyze campaign performance, identify optimization potential, and derive effective recommendations for action.
• Collaboration: You work closely with internal departments as well as with media vendors and clients.

What makes you stand out:

• Media Experience: You have experience in managing and optimizing B2B campaigns or in digital planning.
• Expertise: You are familiar with common planning tools and know the relevant media terms and KPIs.
• Strategic Thinking: You possess very good analytical skills and a strong strategic and solution-oriented mindset.
• Communication Skills: Explaining complex issues clearly and convincingly is natural for you.
• Team Orientation: A strong team spirit and enjoyment of interacting with various stakeholders characterize your work style.
• Language Skills: Confident communication in German – and ideally also English – is natural for you.

If you find this job exciting, we explicitly encourage you to apply, even if you do not possess every qualification listed above.

Working at WPP Media:

As WPP Media, we are shaping the future of media and consistently invest in our employees. Every colleague enjoys the benefits of the global network of WPP Media and WPP to develop further and learn at the forefront of marketing and advertising. We live diversity and cohesion through numerous Employee Resource Groups and regular internal events – for exchange, inspiration, and celebrating our successes together.
 
WPP Media is an employer that promotes equal opportunities. We consider all applicants for all positions without discrimination. Our goal is a culture of respect and belonging, where everyone has the same opportunities to contribute and grow professionally.

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