Senior Influencer Marketing Project Manager

Are you the influencer guru we are looking for?

Do you closely follow the latest features on Instagram, TikTok, YouTube, and Snapchat? Do you know exactly which influencers are hot right now? Are you fluent in both Dutch and English? Then we would love to meet you!

About WPP Media

WPP Media is a subsidiary of WPP, the global advertising conglomerate. We support leading media agencies such as Wavemaker, Mindshare, and EssenceMediacom. Within WPP Media, various central activities are housed, including StudioM, Digital Data Hub, Business Intelligence, Process Management, Marketing Services & Insights, Trading, and Quality Management.

WPP Media is a dynamic, young, and ambitious organization with thousands of (young) professionals worldwide. In the Netherlands, we have offices in Amsterdam, Eindhoven, and Sittard. Hundreds of colleagues work there for leading clients such as Action, Lamb Weston, NS, Subway, M&M’s, Brabantia, IKEA, and Dr. Oetker.

Our office in Amsterdam offers a breathtaking 180-degree view of the city and the Amstel River. The atmosphere is informal and convivial, with regular Friday afternoon drinks in our skybar on the ninth floor.

About StudioM and the role

You will be working at StudioM, our in-house agency for influencer marketing. We execute campaigns on a large, often international scale. You will work with a wide range of clients, influencers, and campaigns, so no day is the same.

In this role, you will independently bear the operational responsibility for complex and extensive projects. Think of multi-market projects, strategic accounts, campaigns for multiple brands, and innovative initiatives.

What will you do?

• Project management: You will be independently responsible for setting up, executing, and coordinating influencer marketing campaigns.
• Planning and progress: You will manage daily execution, create clear project plans, and monitor deadlines, dependencies, priorities, and project progress.
• Influencer selection and briefings: You will translate the frameworks and briefings from the account manager into concrete selection lists, tasks, and creative briefings, including influencer briefings. Where necessary, you will delegate tasks to junior colleagues or interns.
• Relationship management and negotiations: You will maintain relationships with influencers and talent agencies and independently negotiate market-conformant fees within the established budget.
• Budget management and administration: You will manage project budgets and track costs, such as influencer fees, buy-outs, and event and production costs. You will also handle contracts and arrange bookings with agencies.
• Content and quality: You will monitor the progress and quality of all content and deliverables, perform initial content checks, and work closely with account managers towards final approval.
• Coordination and reporting: You will collaborate with internal teams to achieve effective campaigns. You will proactively keep clients, stakeholders, and the account manager informed of daily progress, join client updates where necessary, and report on results and areas of attention.
• Risk management and optimization: You will identify risks, bottlenecks, and optimization opportunities, discuss them with the (senior) account manager, and escalate in a timely manner where necessary. You will actively steer, optimize ongoing campaigns, and implement improvements with mid-level and junior colleagues.
• Evaluation and guidance: You will provide substantive input for project evaluations, translate learnings into improvements for future campaigns, and guide and train interns within the team.

What do you bring?

• You have a passion for influencer marketing and live social media. You prefer watching YouTube and TikTok over television and think in Instagram Stories.
• You closely follow the latest features and developments on social media platforms and know which influencers are currently relevant.
• You understand how platforms like Facebook, Instagram, YouTube, TikTok, and Snapchat work and keep up with their innovations.
• You are creative, but also work in a structured and coordinated manner.
• You are fluent in Dutch and English.
• 5+ years of experience
• You are hands-on and ensure that campaigns are meticulously arranged.

What do we offer?

A fascinating job in a progressive and informal team within one of the largest communication groups in the world. You will have the opportunity to further develop your talents in an inspiring work environment. And of course, you will work with great colleagues in our amazing office, who make every workday special.

• Salary: €3,800 - €5,800 (based on 38.75 hours per week).
• Access to M Academy: For extensive training and workshops in both hard and soft skills, including specific AI training.
• Working for large (international) brands and clients.
• An independent role with a lot of freedom.
• The opportunity to develop a broader perspective within influencer marketing and social media and to gain knowledge from the world of media agencies.
• Working within an energetic, ambitious, and fun team with a focus on AI transformation.
• Open communication and a pleasant working atmosphere where everyone can be themselves.
• Good employment conditions and development opportunities.
• A nice office space in a beautiful location in Amsterdam (Rivierenbuurt);
• A team with a lot of knowledge, expertise, and fun;
• Friday afternoon drinks and events on our rooftop on the Amstel River.
• Mental Wellbeing: Access to our well-being platform Telus.
• Travel Expenses Reimbursement: Travel expenses are fully reimbursed.
• 8% holiday allowance and 26 vacation days per year (plus 9 extra days that can be bought!).
• Hybrid Working Allowance: €30 net per month for full-time.
• Bring Your Own Device (BYOD): You will receive a monthly phone allowance of €57.50 net.

Ready for the next step in your career?

Apply now and become part of our ambitious team!

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