Senior Influencer Marketing Manager (m/f/d)

Full Time Senior

Job description

Hi, we are Doonails! 💅🏼

A fast-growing beauty startup revolutionizing the manicure world. With innovative products, a strong community, and presence in online shops as well as with leading retail partners, we bring studio quality directly to your home, easily, quickly, and stylishly.

And this is exactly where YOU come in.

To take our brand to the next level, we are looking for a
Senior Influencer Marketing Manager (m/f/d) with e-commerce power and a real passion for the beauty industry.

Your Role & Your Impact ⚡️

In this position, you will take over the operational management, strategy, and further development of our influencer marketing activities in the DACH region. With your own monthly budget, you will implement performance-oriented campaigns with a clear focus and act as the connecting element between creators, our marketing team, and the Doonails brand.

Your Key Responsibilities 👩‍💻👨‍💻

Sourcing

You independently scout relevant creators and make selections based on brand fit and target audience.

Network

You actively maintain contact with cooperation partners and develop solid, long-term partnerships.

Negotiation

You conduct price negotiations and independently conclude collaborations.

Campaign Management & Budget Responsibility

You are responsible for the planning, implementation, and ongoing optimization of performance-oriented creator campaigns and manage your own monthly budget independently.

Reporting

You evaluate collaborations based on relevant KPIs and derive optimization measures from them.

What You Bring Along 🤝

Experience: At least 2-4 years of professional experience in performance-driven influencer marketing on the brand or agency side (ideally in e-commerce and the beauty sector).

Budget Competence: Proven experience with large budgets and strong numerical understanding.

Platform & Tool Skills: In-depth knowledge of Instagram (TikTok & YouTube are a plus) and confident use of common influencer marketing tools (e.g., Storyclash, Linkster). Initial experience with AI tools is a plus!

Network: Ideally, your own network that you can activate directly.

Ownership: High degree of personal responsibility, hands-on mentality, and organizational talent

Communication: Very good German and English skills, both written and spoken.

Your Perspective 📈

With us, you can expect steep learning curves, great creative freedom, and a dynamic team that is rethinking the beauty world. You will take on real responsibility from day 1 and directly contribute to the growth of one of the most exciting D2C brands.

What We Offer You 💝

💸 Fair compensation, adjusted to your qualifications & experience

🤝 A true ownership role with a lot of trust & scope for creative expression

🇪🇺 100% Remote in Germany: work flexibly from anywhere

📈 Growth potential: take on responsibility & implement your ideas directly

📚 €1,300 training budget per year for your personal development

🧘 Nilo Health, because mental health is important to us and your access is included

💪🏼 Urban Sports membership

💼 Co-working space or home office equipment? We cover the costs!

🥳 Team events across Europe, because a strong team is everything

Ready? We look forward to hearing from you! ✨

Required skills

english german remote work negotiation reporting kpis youtube performance marketing e-commerce instagram tiktok d2c budget management beauty industry ai tools brand partnerships campaign management influencer marketing dach region linkster storyclash creator relations

Senior Influencer Marketing Manager (m/f/d)

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