Senior Growth Marketing Manager

We are building humanoid systems: Full stack, from hardware and electronics to software and manufacturing, all in-house in Berlin.

At Cell Labs, we are pushing the boundaries of what robotics can achieve. Our goal is clear: to build systems that empower people rather than replace them. Our technology is already in use by leading industrial customers and partners. Now, our own product is on the verge of launch.

The quiet phase is over. We are looking for people who want to join early, take responsibility, and build what others only talk about.

Location: Berlin · Start: Immediately · Work Model: On-site · Employment: Full-time

Your Responsibilities

• Marketing Strategy & Product Launch: Together with the founders, you will develop our marketing strategy and actively shape the launch of our products, from messaging and campaigns to events.

• Partnerships & Cooperations: You will identify, negotiate, and manage marketing collaborations with technology partners, industrial customers, and universities, from initial outreach to joint projects and campaigns.

• Go-to-Market: You will plan and manage campaigns across the entire funnel. Through website, SEO, and content, you will build an inbound machine that generates qualified leads from industry, and you will support outbound efforts with target customer lists and relevant campaigns.

• Events: You will decide which trade fairs and conferences are important for our growth. The marketing side of industry events is your responsibility, from messaging and lead capture to follow-up and securing speaking slots for the team.

• Market & Competition: You will monitor the robotics, automation, and deep tech markets, identify gaps in positioning, and integrate them into strategy and product development.

• Marketing KPIs: You will define, measure, and report on the key metrics that matter: pipeline contribution, conversion, cost per lead, and funnel development. You will derive decisions from these metrics rather than just managing reports.

• Sales Enablement: In close coordination with the founders, you will support sales and business development with pitch materials, use cases, case studies, and product communication for specific sales situations.

• Investor Communications: You will draft regular investor updates and contribute to the storyline of our pitch deck.

What You Bring

• Experience: You have at least five years of experience in marketing, with a portion of that in a startup or scale-up where you helped build the marketing function. You have supported at least one major product launch and can articulate what worked and what didn't.

• Curiosity: Interest in complex technologies and the motivation to dive deep into robotics, understand technical connections, and communicate them clearly.

• Numbers: You set measurable goals and know how to track them. Google Analytics, CRM software, and A/B testing are part of your daily work, not delegated to others.

• Negotiation at Eye Level: You are confident in discussions with potential partners and customers. You will identify their needs and assess whether a lead is worth pursuing.

• Work Style: You enjoy taking responsibility while also collaborating closely with others. You seamlessly switch between strategy and execution without losing sight of either.

• Writing: You enjoy and are good at writing yourself. You can transform a technical conversation with an engineer into a case study or website copy that industrial buyers can understand.

• Languages: Fluent in German and English.

Benefits

• Marketing from Scratch: There is no playbook and no legacy. You will shape how Cell Labs goes to market together with the founders and see the direct impact of your work on the pipeline.

• Everything Under One Roof: Office, workshop, and testing facilities are in the same building in Kreuzberg. If you need a story for a case study or want to see the robot in action, the engineer is just a few steps away, no tickets needed.

• Room to Fail & Grow: Paid learning time with a personal budget for courses, marketing conferences, and the tools you need. You will have space to try new things and bring a product to market that few have seen before.

• Benefits: A benefits package that you can customize yourself, covering mobility, health, nutrition, or fitness. Additionally, you get an extra paid day off per year for volunteer work or a project that is important to you.

Application

Send us your CV and a few lines about a campaign or launch you were responsible for. What was the goal, what did you do, and what were the results? We don't need a cover letter.

The Process: Intro Call, Deep Dive into your previous work, Visit us with a small case study, Offer.

We are building robots for everyone, therefore we want a team that reflects this diversity. We hire based on skills and explicitly welcome applications from individuals who are underrepresented in marketing and tech. If you don't meet every point but think this is your job: apply.

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