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Senior Digital Marketing Manager (Human) Programmatic Advertising Nestlé

Full Time Senior

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

The Brand EssenceMediacom connects data with technology and creativity. With deep analyses and valuable insights, we help the world's best brands break through. We support our clients in mastering the modern marketing paradox and discovering innovations that advance them in the competition – through the use of people, algorithms, diverse perspectives, and continuous testing and learning.

 

What we offer you:

  • Work-Life-Balance: Thanks to flexible working hours with a focus on personal interaction in the office and supplementary remote work, your job adapts to your life. You can flexibly balance overtime.
  • Vacation mode on: You receive 30 vacation days plus a flexible day – additionally, December 24th and 31st are days off.
  • Wellbeing first: Health benefits, attractive retirement provision, and Mental Health Awareness Days put your health at the center.
  • Practice makes perfect: Develop yourself with our diverse further training opportunities and use our internal career programs for your development within the WPP network.
  • More than just a job: Unforgettable events, employee discounts, and other highlights such as the Job Ticket, Wellhub, or Job Bike await you.
  • Be yourself: Everyone is welcome here – diversity and equal opportunities are important to us.

 

What you will achieve:

As a Senior Digital Marketing Manager (Human) Programmatic Advertising, you will be responsible for both the strategic development of programmatic activities and their operational implementation for our client Nestlé with more than 50 brands. With your team, you will act as a mouthpiece to shape programmatic standards and guidelines within the agency.
  • Strategy: Strategically, you will evaluate with us which innovations and technologies will make their programmatic purchasing most profitable.
  • Understanding of Numbers: With your strong understanding of numbers, you will continuously develop programmatic media purchasing to not only achieve but also exceed set goals and media KPIs.
  • Campaign Management: The precise implementation of the previously developed campaign structures and cases in the various DSPs (TheTradeDesk, Amazon, DV360) and associated technologies falls within your area of responsibility.
  • Networking: You will maintain close and productive collaboration with internal specialist teams and external partners in a dynamic, international environment.
  • Development: You will strategically advise clients on the decisive advantages of programmatic purchasing for their overall strategy.

 

 

What makes you stand out:

  • Qualification: A completed university degree and at least 3 years of demonstrable expertise in the operational management or strategic consulting of programmatic campaigns.
  • Data & Tech: You have a profound understanding of the digital media landscape, including DSPs, data management platforms, inventories, and verification technologies.
  • Curiosity & Willingness to Learn: Standing still is not an option for you! Therefore, you also have the ambition to continuously develop yourself so that team members, clients & co. can also benefit from your expertise.
  • Data Preparation: Through your precise and structured view of data in Excel and PowerPoint, you can communicate complex issues clearly and strategically as well as understandably.
  • Language Skills: You are proficient in communication in German and English, both spoken and written.

Furthermore, you are: #teamplayer #communicative #solution-oriented

If you find this job exciting, we strongly encourage you to apply, even if you do not possess every qualification listed above.

 

Working at WPP Media:

As WPP Media, we are shaping the future of media and consistently investing in our employees. Every colleague enjoys the benefits of WPP Media's and WPP's global network to develop further and learn at the forefront of marketing and advertising. We live diversity and cohesion through numerous Employee Resource Groups and regular internal events – for exchange, inspiration, and celebrating our successes together.
 
WPP Media is an equal opportunity employer. We consider all applicants for all positions without discrimination. Our goal is a culture of respect and belonging, where everyone has the same opportunities to contribute and grow professionally.

Please read our Privacy Notice for Germany, Austria, and Switzerland to learn more about how we process the data you provide. #LI-Promoted (ID: 11193)

Please read our Privacy Notice for more information on how we process the information you provide. 

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Company information

Company
wppmedia
Location
Dusseldorf
Germany
Posted
1 day ago

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