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zooplus SE

1 year ago

Senior Digital Marketing Channels Data Analyst with SQL (all genders)

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Company information

Company
zooplus SE
Location
Polska, małopolskie, Kraków Poland
Posted
1 year ago
View all jobs at zooplus SE

Job description

We're looking for a motivated Marketing Analyst who will help us shape our team, drive the company to the next level, and have the most direct influence on our success. You will be a part of the Marketing Analytics Spoke department that covers various business areas (Online Marketing, Offline advertisement, CRM, Content, Graphics, Loyalty). Learning, experimenting and collaboration is the heart and soul of our team. You will be supported by web- & app-analysts, business intelligence experts and data scientists.

Responsibilities:

  • Act as the main analytics expert regarding marketing topics
  • Shape up our reporting, regular/ad hoc analysis and dashboarding capabilities
  • Apply advanced statistics methods in order to deliver relevant insights
  • Planning for new tracking initiatives and maintenance of existing tracking concepts
  • Based on your research you give recommendations on efficiency potentials, customer insights and competitive advantages by collecting, combining and leveraging large datasets from various sources 
  • Hosting training sessions for colleagues within and outside the team on your areas of expertise, for knowledge sharing/building.

Required skills

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