QUICK GREEN / Rapid Health GmbH
8 months ago
(Senior) CRM & Retention Marketing Manager (w/m/d)
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Company information
- Company
- QUICK GREEN / Rapid Health GmbH
- Location
- Berlin Germany
- Posted
- 8 months ago
Job description
QUICK GREEN is a rapidly growing digital Healthcare platform in Germany, connecting patients, doctors, and pharmacies around the prescription of medical cannabis. After a successful Proof of Concept and strong market resonance, we're now taking the next big step: Scaling.
Our first practical technology prototype has shown that the model works. Now we're investing specifically in building a scalable, high-performance, and regulatorily clean platform, which will bear fruit – technically, economically, and for our patients.
You feel at home in a scale-up culture, think data-driven, and have a desire to actively shape the Retention- and Lifecycle-Marketing of a growing platform? You love building stable, long-term relationships from initial contacts and making real impact with data-based concepts?
Then take a look at what you can achieve with us.
Aufgaben
Your Mission
As (Senior) CRM & Retention Marketing Manager:in, you'll be responsible for our Customer Retention strategies and contribute significantly to ensuring patients regularly and long-term interact with our platform and benefit from it:
- You develop, implement, and optimize CRM-, Newsletter-, Lifecycle- and Automation Setups, which increase engagement, repeat business, and LTV – always in line with regulatory requirements (HWG).
- You steer data-driven Retargeting Strategies in close coordination with Paid-Marketing.
- You segment patients along the Customer Journey based on behavior data and lead clear actions from it.
- You define and monitor relevant KPIs like Retention, Engagement, Repeat Business Rate, and LTV.
- You work closely with Patient Support, Product, Operations, and Marketing to drive cross-channel growth initiatives forward.
- You are responsible for Retention and Lifecycle-Marketing and ensure that initial contacts become long-term, stable patient relationships.
Qualifikation
Your Toolkit consists of:
- Flexibility to navigate in a strongly dynamic market and between changing priorities
- Hands-On mentality, intrinsic motivation, and a clear focus on outputs
- Multiple years of experience in CRM-, Lifecycle- or Retention-Marketing, your 'CRM-Playbook' is second nature to you and you can convert it accordingly
- Strong understanding of Customer Journeys, segmentation, and data logic
- Experience with Newsletter-, CRM- or Marketing-Automation Tools, ideally including Klaviyo as one of your most-used tools
- Analytical, structured, and self-responsible working style
- Experience in a regulated environment is an advantage
- Fluent German
Benefits
What we offer
- Clear Retention Ownership with measurable business impact
- Tight collaboration with Product, Support, and Performance Marketing
- Impact & Ownership: You have real shaping power – your decisions shape our product and culture.
- Pioneer spirit: You work in one of the most exciting growth markets in Europe
- Ambitious culture: A team of top performers with a pragmatic hands-on mentality, without corporate politics
- Personal and professional growth in a dynamic scale-up environment
We're looking for passionate and talented people who share our mission to radically improve patient care for modern therapies.
We're a team of startup-, tech-, and healthcare experts who are lifting an entire industry out of its niche existence into the medical standard.
We seek talents who want to shape the future of healthcare, not just manage it.
You won't be just another cog in the machine here; you'll be a driving force behind our growth in a newly emerging multi-billion-dollar market.
If you don't accept the status quo and have a desire to transform an entire industry, then we want to get to know you!
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