RevOps & Marketing Automation Manager (m/w/d)

We are relyon, a rapidly growing system integrator with a focus on AI and automation. Our mission: eliminate manual work, connect systems intelligently, and apply AI pragmatically, with measurable impact.

What sets us apart:

• We work with customers from small to large enterprises, from the first idea to productive systems.
• We rely on short distances, clear processes, and the courage to think anew.
• We believe in ownership: you are responsible for your topics end-to-end.

About the role
We are actively going to market and looking for someone who sets up our RevOps foundation technically and operates it independently. You will be responsible for our entire lead-to-revenue infrastructure, from enrichment over outreach automation to CRM reporting, and work closely with HubSpot, Clay, and n8n.

Tasks

HubSpot Administration (Core)

• Setting up and optimizing workflows, sequences, lead scoring, and lifecycle stages
• Lead routing between SDR, AE, and CSM, as well as pipeline management including forecasting views
• Ensuring data quality through deduplication and clean contact management

Outreach Automation

• Setting up Clay workflows for lead enrichment (company data, technographics, buying signals)
• Built multi-channel sequences over email and LinkedIn (Apollo) including personalized, A/B-tested templates
• Bounce and reply handling, domain warm-up, and deliverability monitoring

Workflow Automation (n8n / Make)

• Migrating existing Make workflows to n8n and setting up new automations (e.g. CRM-ERP sync weclapp/HubSpot, meeting routing, Slack alerts)
• Independent implementation of API integrations over REST and webhooks

Tracking & Reporting

• Setting up a UTM and attribution concept
• Creating a KPI dashboard (pipeline, MQLs, SQLs, conversion rates, cycle time) and preparing the weekly performance reporting

Qualification

Must-haves

• Fluent German (native language or C1+); team, content, and tooling are consistently German
• Demonstrable experience with HubSpot (Marketing Hub and Sales Hub, ideally Professional or Enterprise)
• Experience with n8n or Make in workflow automation and API integrations
• Understanding of B2B sales processes (lead, MQL, SQL, opportunity, closed won)
• Independent working style: you will receive strategic guidelines and implement them yourself

Nice-to-haves

• Experience with Apollo (sequences, buying intent data) and LinkedIn Sales Navigator
• Experience with weclapp or comparable ERP systems
• Basic SQL knowledge for reporting
• Experience in the SaaS or IT service sector

Benefits

• Remuneration: Attractive basic salary and monthly chance at performance-based bonuses
• Flexibility: Hybrid working possible, flexible working hours
• Development: Various development and certification opportunities with much freedom
• Workplace: Height-adjustable desk, ergonomic office chair, two external monitors, and docking station
• Equipment: MacBook or ThinkPad, noise-cancelling headset
• Extras: Corporate benefits, JobRad, 100 € contribution to occupational pension scheme, and coffee flat

Your way to us

1. Short application: Resume and salary expectations, optional cover letter and references
2. Intro Chat (30 min): First getting-to-know-you with our Head of People Operations
3. Follow-up & Practical Task (60 min): Professional exchange and mini-case with the department head
4. Executive Interview (30 min): Final conversation with a board member
5. Decision: Feedback within 5 working days

Contact person: David Walleneit, Head of People Operations

We look forward to applications from all people, regardless of gender, origin, religion, age, sexual orientation, or disability.

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