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Placements24

5 days ago

Remote Performance Marketing Manager

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Company information

Company
Placements24
Location
South Africa, Gauteng, Tshwane, Pretoria South Africa
Posted
5 days ago
View all jobs at Placements24

Job description

About the Role

Our client, a leading innovator in the SaaS industry, is seeking an exceptional Remote Performance Marketing Manager to drive customer acquisition and revenue growth on a global scale. This is a fully remote position, offering the flexibility to work from anywhere within a suitable time zone. You will be at the forefront of developing and executing data-driven performance marketing strategies across various digital channels, including paid search, social media advertising, affiliate marketing, and display advertising. The ideal candidate possesses a sharp analytical mind, a passion for optimization, and a proven history of managing significant advertising budgets to achieve ambitious KPIs. You will work closely with product, sales, and analytics teams to ensure a seamless customer journey and maximize campaign effectiveness. This role is crucial for expanding our client's reach and solidifying their market position, offering a unique opportunity to shape digital advertising initiatives from the ground up in a remote-first environment. We value proactive problem-solvers and strategic thinkers who are eager to make a tangible impact.

Key Responsibilities
  • Design, implement, and manage performance marketing campaigns across multiple digital channels (SEM, Social Ads, Display, Affiliate).
  • Optimize campaign performance to achieve target CPA, ROAS, and LTV goals.
  • Manage and allocate substantial advertising budgets efficiently across various platforms.
  • Conduct in-depth A/B testing on ad creatives, landing pages, and targeting parameters to improve conversion rates.
  • Utilize advanced analytics tools to track, analyze, and report on campaign performance, providing actionable insights.
  • Collaborate with content and design teams to develop compelling ad copy and visual assets.
  • Identify and onboard new affiliate partners to expand reach and drive incremental sales.
  • Stay current with industry trends, emerging platforms, and best practices in performance marketing.
  • Develop and maintain strong relationships with advertising platform representatives.
  • Contribute to the overall digital marketing strategy with a focus on measurable outcomes.
Requirements
  • Bachelor's degree in Marketing, Economics, Statistics, or a related quantitative field.
  • 5+ years of experience in performance marketing, with a strong focus on paid acquisition channels.
  • Demonstrable experience managing large ad spends and achieving significant ROI.
  • Expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major advertising platforms.
  • Advanced proficiency in web analytics tools such as Google Analytics, Adobe Analytics, or similar.
  • Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Excellent understanding of marketing funnels, attribution models, and customer segmentation.
  • Exceptional communication and interpersonal skills, essential for a remote role.
  • Ability to work independently and manage time effectively in a remote setting.
  • Experience with marketing automation and CRM systems is a plus.
Benefits
  • Competitive annual salary with performance-based bonuses.
  • Fully remote work arrangement, providing ultimate flexibility.
  • Comprehensive health, dental, and vision insurance.
  • Generous stock options or equity grants.
  • Professional development budget for courses and conferences.
  • Unlimited paid time off policy.
  • Home office equipment stipend.
  • Annual offsite retreats for team building.
  • Opportunity to work with a globally distributed, talented team.
  • Access to cutting-edge marketing technology stack.
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