Marketing Project Manager (m/w/d)

We are a nationwide operating media law firm located in the heart of Cologne – and at the same time one of the most visible law firms in Europe. With over one million subscribers on YouTube, we operate the largest legal channel in Europe. In addition, numerous other high-reach social media channels, a strongly frequented website, and continuous media presence in TV, radio, and print.

All these activities generate high reach, many inquiries, and a multitude of parallel projects. That's where you come in.

We are looking for someone who can reliably bring concrete projects to fruition:

from optimizing individual landing pages over developing lead tracks to coordinating marketing measures around new topics, formats, or partners. It's less about big marketing visions, but rather about clean implementation, clear priorities, and the coordination of many involved parties.

Aufgaben

• Operative control and implementation of marketing projects, e.g., landing page optimizations, new lead tracks, campaigns on specific topics or cooperations
• Coordination of all involved parties internally (marketing, content, consulting) as well as externally (agencies, designers, developers, partners)
• Prioritization and structuring of requests & cooperation ideas: alignment with internal contact persons, structuring, and further processing into concrete projects
• Development of existing marketing assets, particularly landing pages, forms, conversion flows, and lead logic
• Maintenance of tasks, timings, and results: ensuring that projects progress, deadlines are met, and topics do not remain dormant
• Simple tracking & reporting: overview of leads, campaign performance, and accounting themes (no deep data science level, but numerical understanding)

Qualifikation

You bring:

• Experience in marketing or project management, e.g., in-house, agency, startup, or similar operational role
• You work structured, reliable, and solution-oriented, even when multiple projects run parallelly
• Basic understanding of online marketing, landing pages, conversion rates, and lead generation; you don't have to implement everything yourself, but know what's important
• Experience in coordinating contributors internally as well as externally – clear, friendly, and connective
• You're not afraid of adjustments, questions, and prioritization decisions
• Interest in digital topics, new formats, and modern channels; law & media find you exciting, even without a legal background
• You work hands-on, but always keep an overview
• Ideal: You have already developed a first affinity for using AI and AI tools

Benefits

We work at the pulse of time – in a company that takes digital visibility seriously and is much more than just