Product Marketing Manager (m/w/d)

We all share a goal: simple communication. Placetel stands for modern and innovative, AI-native communication and CX solutions from the cloud. More than 40,000 business customers use Placetel daily to successfully phone and collaborate – whether in the office, home office, or on the go. Since its founding in 2008, our company has consistently grown and today is part of Gamma Communications. Together, we are changing how people work worldwide. Today and in the future.

Tasks

As a Product Marketing Manager at Placetel, you will bridge the gap between our innovative products and the customers who benefit from them. Your goal is to successfully position our products in the market, drive their use forward, and achieve measurable impact.

• Development and implementation of product positioning, messaging, and go-to-market strategies.
• Conducting market analyses to identify customer needs, competitors, and industry trends.
• Closely collaborating with the product management team to influence the product roadmap and prioritize features based on market demands.
• Creating compelling sales enablement materials such as presentations, one-pagers, and FAQs.
• Leading product launches and ensuring that all stakeholders are aligned and central deliverables are implemented in a timely manner.
• Analyzing product performance and customer feedback to continuously optimize marketing strategies.
• Creating and preparing content for our marketing teams (eCommerce, partner marketing, CRM).
• Responsibility for clearly differentiating our products along defined target groups and use cases.
• Translating complex product and AI functionalities into understandable, user-oriented messages.

Qualification

• Degree in Marketing, Business Administration or a comparable field.
• Experience in Product Marketing or a similar role (e.g. Growth, Marketing Strategy, Product Management), ideally in the SaaS or technology sector.
• Well-developed project management skills and the ability to manage multiple initiatives simultaneously.
• Excellent written and verbal communication skills in German and English.
• Analytical thinking with a focus on measurable results and continuous improvement.
• Passion for developing effective product experiences for customers.

Benefits

• Collaboration on exciting and challenging projects in a rapidly growing company with forward-thinking digital processes in the marketing team.
• A young, highly motivated team of digital experts who work together interdisciplinary and shape business communication for tomorrow.
• Flat hierarchies, plenty of design freedom and responsibility, as well as a safe working environment in a future-oriented company.
• Remote-first work environment with flexible working hours for an optimal work-life balance.
• Comprehensive opportunities for further education and development to promote your professional and personal skills.
• Central location of our office in the Cologne Südstadt, modern workplaces, and high-quality technical equipment. Water, coffee, and fresh fruit as much as you like.
• An open, collegiate atmosphere and regular team events.

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