Product Marketing Manager (m/f/d)

Minerva Biolabs GmbH is an internationally active, owner-managed biotech company
headquartered in Berlin. We develop, produce, and market products for the detection,
elimination, and prevention of microbial contamination.
Our solutions are used worldwide in scientific and clinical research as well as in
quality control in the biopharmaceutical industry.

To strengthen our marketing team, we are looking for a Product Marketing Manager (m/f/d) as soon as possible.

As a Product Marketing Manager, you will work closely with Product Management, Product Development, and Sales. You will ensure that our products are clearly positioned, communicated understandably, and successfully launched into the market.
Conditions: permanent full-time employment · Full-time · Location Berlin · Start as soon as possible · Home office after onboarding (2x per week)

Responsibilities

Product Positioning & Marketing Materials
• You will develop target-group-oriented marketing strategies, positioning, and
core messages for existing and new products and translate complex
scientific content into understandable, persuasive communication.
• You will conceptualize, create, and coordinate scientifically sound marketing materials – e.g. Data Sheets, Presentations, Posters, Flyers, Website and Newsletter content, Webinars, Social Media Posts, and Product Training.
• In close cooperation with our Application Specialists and Product Development, you will ensure the scientific and technical quality of our product communication and marketing materials.
• Together with Design and Web Development, you will implement content visually and digitally.
• You will identify new communication formats and channels for our product portfolio and manage external service providers if necessary.

Go-to-Market & Sales Enablement
• Together with Product Management, Product Development, and Sales, you will develop launch messaging, campaigns, and materials for new products.
• You will plan and coordinate digital marketing campaigns for lead generation and
international marketing.
• Based on market and sales feedback, you will further develop positioning with Sales and Application Specialists. With Sales and Product Management, you will identify new market potentials and application areas.
• You will create sales enablement materials such as presentations, product comparisons, and argumentation aids.
• You will support Sales in international distributor and customer activities, e.g. during
training sessions, trade fairs, and roadshows.

Qualifications

• A completed degree in Life Science, Biotechnology, Molecular Biology, Microbiology, or a comparable natural science field
• Initial, ideally several years of professional experience in product marketing, product management, sales, or a comparable B2B environment
• Ideally, knowledge in areas such as PCR/qPCR/dPCR, quality control, biopharma, or cell and gene therapy
• Enjoyment in understanding complex scientific contexts and preparing them understandably for
different target groups
• Very good communication skills and excellent German and English language proficiency in speaking and writing
• A structured, independent, and reliable way of working, as well as organizational talent to coordinate multiple projects and stakeholders in parallel
• Initiative, creativity, and enjoyment in contributing and implementing your own ideas
• A strong sense of teamwork and enjoyment in interdisciplinary collaboration
• Customer and market-oriented thinking

Benefits

• A gross salary of €4,400 – €5,600 per month, depending on experience
• A permanent position in an established, growing biotech company
• Real scope for creativity: short decision-making paths and flat hierarchies so your ideas can have an impact quickly
• Flexible working hours and, after onboarding, 2 days of home office per week
• 28 days of vacation
• Individual further training for your professional and personal development
• Sustainable mobility: Job ticket with 75% subsidy (after probation period), JobRad, and inexpensive solar power for your e-car

Become part of Minerva Biolabs as a Product Marketing Manager (m/f/d). An innovative environment, great colleagues, and exciting challenges await you. Apply now!

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