PPC & Paid Media Specialist – Part-Time/Full-time

• Complete keyword research, funnel mapping, and competitor analysis.
• Rapid landing-page/site audit and recommendations for CRO optimization.

• Configure, segment, and launch campaigns on Google, Meta, LinkedIn, and TikTok.
• Structure ad groups and sets for maximum relevance.

• Pitch a campaign plan: list of keywords, budgets per platform, media plan, and execution timeline.
• Evaluate KPIs (CPC, CPA, ROAS) and set clear conversion objectives.

• Rerun A/B tests, analyze data in GA4/Looker Studio, adjust bids daily, and target audiences.
• Deliver a coherent report at the end of the month for each campaign/ad group + plan for improvement next month.

• Maintain connections with development and content colleagues to align messages and tracking.
• Communicate proactively about potential blockages, opportunities, and growth ideas.

• 2+ years of hands-on experience managing simultaneous Google & Meta accounts (LinkedIn/TikTok – nice to have, but you'll learn quickly).
• Certifications in Google Ads/Meta Blueprint or proof of scaled profitable campaigns.
• Mastery of GA4, GTM, Looker Studio, and a keen eye for CRO.
• Excel/Sheets ninja: you know how to quickly turn raw data into insights.
• Mental attitude focused on conversions: you pursue objectives, not just impressions and clicks.
• Clear communication in Romanian and English; proactive and responsible attitude.

• Part-time flexible ~20 hours/week (you can set your own schedule, what matters is the result) or Full-time with a flexible program
• Full Remote
• Possibility of collaboration through employment contract or SRL/PFA.
• Variety portfolio of clients and real autonomy in decision-making.

Digital marketing agency putting your business needs first since 2007. No generic success recipes—only personalized strategies and dedicated attention to deliver the highest quality leads.