Digital Planner

You will understand consumer behavior at a macro level and especially within the digital ecosystem and Social Media for different brands that we work with, collaborating closely with the Intelligence team to develop actionable insights and strategic recommendations that allow us to meet client briefs and achieve defined KPIs. You will inspire the creative team and coordinate and ensure that the creative team's work aligns with the client's strategy.

The Team

You will be part of an EPIC team! You will belong to the Strategy team, which aims to develop and adapt digital strategies for different brands we work with, as well as generate new strategic solutions that impact current and potential clients within and outside the digital environment.

Projects you will work on will have an impact on consumers, clients, and all Findasensers, achieving relationships that function at all levels.

You will be in a self-management environment that allows you to lead new and unique projects, potentiating the Innovation Leader that identifies us all at Findasense.

• You will understand consumer values and interests for different brands.
• You will convert data into actionable insights.
• You will add value to discoveries made by the Intelligence team, turning them into different deliverables.
• You will generate value strategies for different clients (360-degree and/or digital strategies).
• You will develop briefs that inspire the creative team and Intelligence team.

Requirements

• You will bring 3 to 5 years of experience as a Digital Planner.
• You are a professional in Advertising, Public Relations, Marketing, ADE or related fields.
• You have high-level English skills.
• You will bring knowledge:

• Development of Consumer Journey.
• Development of 360-degree strategies with a focus on digital.
• Development of Buyer personas and other consumer archetype techniques.
• Basic level of brand construction techniques.
• Digital tools for developing Consumer Journey.
• Influencer Marketing (influencer strategies).
• Capacity to convert data into opportunities.

Benefits

• Major medical expenses insurance, at Findasense we care about your well-being!
• Food benefits in meal vouchers!
• You will be able to work from home, from a coworking space, from another Findasense office or anywhere in the world, in line with our Hybrid Way of Work policy.
• Flexibility in working hours, making it possible for you to balance your life and work.
• Internal mobility! You will be able to explore other positions within Findasense

• You will be able to participate in our volunteer program, with 40 labor hours per year to collaborate with organizations that have community service or volunteer initiatives.