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Performance Marketing Manager (m/f/d) - Creative Strategy - Media Buying
Job description
Do you love transforming data into insights and conceptualizing new high-performing ads from them? With us, you combine strategic media buying with deep creative strategies for brands with really big budgets 🚀. You advise our clients at eye level, develop performance funnels with real impact, and take e-commerce and lead generation campaigns to the next level. If you're keen on a lot of strategic freedom and deep brand consulting, you're in the right place! 🩵
Responsibilities
- Creative Strategy: You develop conversion-strong hooks & ad concepts, analyze creative data, and derive clear learnings for content production.
- Media Buying & Testing: You manage budgets purposefully on social media, set up structured A/B testing roadmaps, and continuously optimize campaigns.
- Performance & Analysis: You analyze KPIs razor-sharp, identify scaling potentials, and derive data-based recommendations for action.
- Strategic Client Consulting: You manage performance projects independently, advise clients in depth, and build scalable marketing strategies.
- Multi-Channel Scaling: You manage demanding e-commerce and lead generation campaigns across various channels and ensure maximum performance ✨
Qualifications
- Agency Track Record: You bring several years of experience in performance marketing on the agency side and have already successfully scaled high budgets.
- Hybrid Competence: You master both the deep dive into the ad manager dashboard and the conceptual magic behind winning creatives.
- Funnel Expertise: Whether e-commerce scaling or complex lead generation funnels – you know exactly which levers need to be pulled for which client.
- Strategy Mindset: You love the mix of deep expertise, client-oriented consulting, and data-driven testing.
- Language Skills: You have perfect German skills and speak good English.
- Values & Culture: You feel attracted to our values and our company culture.
Benefits
- Performance with Appreciation: Both count with us! According to Kununu, we have been the No. 1 agency in Cologne since 2022 – and in 2026 the best-rated employer among all larger companies. Experience open communication, honest feedback, and a vibe that extends from Cologne to Hamburg 🩵
- Career Boost: 1:1 coaching, €1,500 upskilling budget + extra days off for seminars & conferences🚀
- Work-Life Balance: Trust-based working hours & work from anywhere – whether office, home, or beach vibes🏝️, you decide!
- Strong Clients: With us, you work with well-known brands like Katjes, funny-frisch, ültje, Scania, Bübchen & JOOP! – exciting projects guaranteed!
- Feel-Good Factor: Free massages, Urban Sports membership & height-adjustable desks - so you work comfortably🧖
- Nice Extras: Corporate Benefits, meal subsidy, Jobrad & Jobticket
- Monthly Events: Rooftop barbecues, Spikeball, charity runs, or the annual ski trip (all optional) 🏔️
- Individual Team Budget: Each team decides for itself on its own experiences (e.g., archery or fine dining)
- Cult Dates: You don't want to miss our legendary events (summer party, Christmas party & Carnival)! 🤝
Apply now! We look forward to hearing from you🩵
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Company information
- Company
- trafficdesign GmbH
- Location
-
Cologne
Germany - Posted
- 1 day ago
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