Performance Marketing Manager (all genders) for Paid Ads, Creatives, and AI

Millions of cars drive through Germany every day, and in most of them, space remains unused. We are changing that.

MUVN is a digital transport marketplace. We connect drivers with free cargo space with people and companies who need to transport something. Cheaper, insured, without detours.

Our growth depends on two sides simultaneously. Those who want to ship something need someone to take it. Those who want to take something need orders on their route. A download is just the beginning. What matters is whether a transport takes place and the person returns.

This position is exactly for that. You will be responsible for paid channels and consider the entire funnel, from the first contact with an ad to the completed transport. To start, our Senior Performance Marketing Manager will onboard you into all our tools and workflows, which are built AI-first here.

You are not the person who just pushes down cost per install. You want to understand why users come, where they drop off, and which lever really works. And you use AI every day to test, evaluate, and build faster.

For this, we are looking for you starting from November 1st, full-time, to strengthen our Growth Team in Hamburg 🚀

Tasks

• Responsibility for Paid Channels

You will manage our campaigns on Meta, Google, Apple Search Ads, and TikTok. Planning, setup, budget, daily optimization. You will help decide where the next euro brings the most.

• Focus on the Entire Funnel

Download, registration, first transport request, match, completed transport, repeat. You will optimize for the steps that truly matter to us. With technology, you ensure that these events are measured cleanly and fed back to the platforms.

• Two Sides, One Strategy

We need shippers and drivers, ideally on the same routes. You will identify where one side is missing and counteract it with targeted campaigns by city, route, and category.

• Creative Pipeline

You will build a pipeline that keeps our ads fresh on an ongoing basis. Briefings, hooks, UGC, AI variants, coordination with design and content. You know which creative works and why.

• Testing Program

You will test systematically, not by gut feeling. From hypothesis to setup to clean evaluation. You will document learnings so that the entire team can use them.

• AI and Own Tools

You work AI-first. With Claude Code, you will build your own tools for evaluation, reporting, automation, and creative variants. You will check what comes out. The accuracy is your responsibility, not the tool's.

• Making Performance Visible

You will provide clear weekly reporting for the team and founders. Not just what happened, but what we should do now.

• Trends and Platform Changes

New formats, algorithm updates, changes in tracking and attribution. You will be aware of them before they affect us and derive what they mean for our campaigns.

• Data Interface in Marketing

You will become the point of contact for data questions from CRM, SEO, and Social Media, and connect the numbers to form a complete picture.

Qualifications

You have at least 3 years of experience in performance marketing and have independently managed budgets. Ideally at an app company, a marketplace, or in a fast-growing startup.

You know Meta Ads and Google Ads in depth. You have not only set up campaigns but also built account structures, managed budgets across multiple channels, and optimized for events beyond installation. Experience with Apple Search Ads, TikTok, mobile attribution, and tracking setups is a clear plus.

What is just as important to us as tool knowledge:

• You think in funnels, not just downloads. A cheap install from which no transport ever results is not a success for you.
• You work data-driven. You formulate hypotheses, test them cleanly, and also state when a test yielded no results.
• You use AI daily and are eager to build your own workflows with Claude Code.
• You know the trends in the paid sector and bring new ideas before anyone asks for them.
• You make budget decisions independently and can justify them with data.
• You write ad copy that truly resonates with our target audience.

Very good German and good English. Our development team works in English.

Driven people > Degrees. Your mindset counts more than your degree.

Benefits

• Flexible Work Models: Work when and where it suits you best
• Hybrid Work & Remote: Flexibility is our program
• Offsites with the Team: Together we achieve more
• Free MUVN Rides: You will incur no usage fees
• Corporate Benefits: Discounts in hundreds of online shops

Send us your resume and your answer to this question:

Performance marketing for a marketplace like MUVN works differently than for an online shop or a traditional app. We need people who ship something and drivers who can take it, ideally on the same route. What would you approach differently with us? And which KPI would you look at first?

There is no right answer. We are interested in how you think.

Or send us a short video about it. Honestly, it makes us even more curious than any cover letter.

Here's how it works: first conversation with Katharina, then a session with Jule on a real case from our campaigns, then meet the team.

Questions? Directly to Katharina.

Let's get it muvn. 🚀

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