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Performance Marketing Manager (w/m/d) Paid Social & Search
Job description
QUICK GREEN is a rapidly growing digital Healthcare platform in Germany, connecting patients, doctors, and pharmacists around the prescription of medical cannabis. After a successful Proof of Concept and strong market resonance, we're now taking the next big step: Scaling.
Our first pragmatic technology prototype has shown that the model works. Now we're investing specifically in building a scalable, high-performance, and regulatorily clean platform, which will bear fruit – technically, economically, and for our patients.
You love data-driven performance strategies, think in Funnels instead of channels, and want to significantly shape the next wave of patient acquisition?
Then take a look at what you can achieve with us.
Aufgaben
Your Mission
You're responsible for scalable, efficient patient acquisition through Paid Media.
In a strongly regulated market (HWG), you steer performance campaigns data-driven along the acquisition funnel – with clear focus on CAC, Conversion, and sustainable efficiency:
- You plan, steer, and optimize Paid-Media-Campaigns on Meta, Google Ads, TikTok, Reddit, and co.
- You analyze the Akquise-Funnel from Paid-Touchpoint over Landingpages to Conversion and develop data-based Optimizations.
- You conduct continuous Tests of Creatives, Audiences, Copy, and Setups, increasing performance sustainably.
- You define and track relevant KPIs like CAC, ROAS, and Conversion Rate and lead concrete measures from there.
- You work closely with CRM, SEO, Strategy, and Product to realize channel-agnostic Performance Initiatives.
- You hand over qualified users along defined Funnel Logics to CRM & Retention.
Qualifikation
Your Toolkit consists of:
- Flexibility, ensuring you navigate safely in a strongly dynamic market and between changing priorities
- Hands-On Mentality, intrinsic motivation, and a clear focus on Outputs
- Multiple years of experience in Paid Performance Marketing
- A deep understanding and genuine enthusiasm for Paid-Campaigns along the entire funnel, from Acquisition over Retention to Retargeting.
- Optimal understanding of tracking and a visual basic understanding
- Experience in data-driven funnel optimization
- Experience in regulated or strongly competitive markets is an advantage
- Solid German language skills
Benefits
What we offer
- Work in a rapidly growing, regulated D2P (Direct-to-Patient) future market
- Tight collaboration with central marketing and product functions
- Clear Performance-Ownership with measurable impact: You have genuine design space – your decisions shape our product and culture.
- Pioneer spirit: You work in one of the most exciting growth markets in Europe
- Ambitious culture: A team of top performers with pragmatic hands-on mentality, without corporate politics
- Personal and professional growth in a dynamic scale-up environment
We're looking for passionate and talented people who share our mission to radically improve patient care for modern therapies.
We're a team of startup-, tech-, and healthcare experts, aiming to lift an entire industry from the niche into medical standard.
We seek talents who want to shape the future of healthcare – not just manage it.
At our company, you're not just another cog in the machine, but a driving force behind our growth in a newly emerging multi-billion market.
If you don't accept the status quo and are eager to transform an entire industry, then we want to get to know you!
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Company information
- Company
- QUICK GREEN / Rapid Health GmbH
- Location
-
Berlin
Germany - Posted
- 6 months ago
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