Performance Marketing Manager (m/f/d)

Introduction

You don't just want to "run" campaigns, but be in the driver's seat yourself and see what your budget really moves? Then read on.

We are neaSOL, a young, growing company in the field of photovoltaics. We build photovoltaic systems – clean, fast, and at the highest technical level. And that's not just a statement: By GoodWe, one of the leading manufacturers worldwide, we were recognized as the digitalest and fastest company of the manufacturer.

Until now, we have managed our performance marketing through external agencies. Now we are bringing it in-house – and for that, we are looking for you. As a Performance Marketing Manager, you will be responsible for our paid campaigns from A to Z: You will decide where our budget has the greatest leverage, test, optimize, and help build our in-house marketing. With us, you are not just a cog in the machine, but part of a family-like, dynamic team that implements things quickly.

Tasks

Your Tasks

• You will plan, build, and manage our paid campaigns on Meta (Facebook/Instagram), TikTok, and, if necessary, Google Ads
• You will be responsible for the media budget and continuously optimize based on ROAS, CPA, and other KPIs
• You will develop targeting, bidding, and testing strategies (A/B tests of creatives, target audiences, placements)
• You will ensure clean conversion tracking (Pixel, Conversion API) and keep an eye on your numbers in reporting
• You will work hand in hand with our content and design team and provide data-based feedback on which reels and creatives are performing
• You will contribute your own ideas to continuously improve our newly established in-house marketing

Qualifications

Your Profile

• Several years of experience in media buying / performance marketing – whether in-house or from an agency
• Proficient in using the Meta Business Manager and TikTok Ads Manager
• In-depth understanding of tracking, attribution, and campaign metrics
• Analytical, data-driven work approach – and yet a feel for which creatives are effective
• Independence and a desire to build something from scratch
• Very good German language skills

Benefits

What We Offer

• A manufacturer-awarded company (digitalest and fastest company of the manufacturer) with real growth
• Full responsibility for your budget and short decision-making processes – you will help shape our in-house marketing
• A family-like, dynamic team that sticks together
• Always the best tools and modern equipment

A Few Words at the End

You don't need to know the photovoltaic industry inside and out – but you should be eager to market a product that truly has a future and have the ambition to constantly improve campaigns.

We look forward to getting to know you. Apply easily via Join – a CV (and optionally a few cases or numbers from your previous campaigns) is enough for us for now. We will discuss the rest in person.

Sounds like you? Then let's talk.