Performance Marketing Manager (m/f/x)

You don't just want to optimize campaigns, but develop growth strategies, manage budgets, and accompany customers as a true sparring partner? Then you're at altitude right.

As a digital Growth Partner, we support companies in driving measurable, efficient, and sustainable growth. In your role, you combine strategic thinking with operational excellence and work closely with our teams from Performance, Creative, Tech, and Strategy together.

Aufgaben

Performance-Strategie & Wachstum

• You develop suitable growth and performance marketing strategies for our customers together with the project team.
• You translate business goals into concrete channel, campaign, and budget strategies across relevant online marketing channels, including Paid Search, Paid Social, Display, Native, and Programmatic.
• You manage budgets cross-channel and goal-oriented and ensure that measures are efficient in achieving the defined growth targets.
• You analyze performance data regularly, lead concrete optimization measures, and adjust strategies regularly.
• You use modern AI tools like ChatGPT, Claude, and other applications to shape analyses, research, campaign concepts, reports, and operational processes more efficiently and effectively.

Kampagnensteuerung & Marketing Operations

• You are responsible for setting up, managing, and continuously optimizing performance marketing campaigns.
• You establish reporting and controlling processes, monitor relevant KPIs, and keep budgets, timings, and results in mind.
• You translate customer goals into clear tasks for the Performance Team and provide structured briefings.
• You are a driving force for current performance marketing topics, new tools, and AI-based working methods and share your knowledge actively within the team.

Kunden, Stakeholder & Zusammenarbeit

• In customer meetings and jour fixes, you present performance strategies, measures, and results clearly and persuasively.
• You ensure that customers understand requirements, next steps, and performance levers at all times.
• You recognize potential, bring in your own ideas, and develop concrete measures with the project team to achieve targets.
• You work closely with our Creative Team together to develop data-based creative concepts, new test approaches, and effective campaign ideas.

Qualifikation

• You have at least 3-5 years of experience in performance marketing, ideally in the agency, e-commerce, B2C, or B2B field.
• You are familiar with several online marketing channels, such as Paid Social, Paid Search, Native, or Programmatic, and have expertise in at least one channel.
• You have experience with tracking, reporting, and KPI-based campaign management.
• You make data-driven decisions and combine analytical thinking with practical implementation.
• You are curious about new technologies and have ideally already gained experience working with AI tools like ChatGPT, Claude, or similar applications.
• You follow performance marketing trends actively and bring in new impulses proactively within the team.
• You manage your projects proactively and independently, but also quickly adapt to teams and appreciate collaboration and good teamwork.
• You work analytically, detail-oriented, and structured.
• You communicate confidently in German and English.

Benefits

• Echte Verantwortung ab Tag 1: You take over your own projects and shape growth strategies actively with.
• Interdisziplinäres Expertenteam: You work with experienced colleagues from Performance, Creative, Tech, and Strategy together.
• Moderne Ausstattung: Technically up-to-date work equipment is self-evident for us. (MacBook)
• Mobilität: BVG-Zuschuss or Swapfiets-Abo. You can decide
• Erholung: When you take new paths, you sometimes need a break. Therefore, you receive 28 vacation days per year.
• Weiterentwicklung: Your own project responsibility, great freedom of action, and the experience and knowledge of our team ensure that you can further develop yourself professionally and personally. Additionally, you will regularly participate in training events to stay up-to-date with the latest developments in the online marketing world.
• AI-enabled Workflows: We actively work with modern tools and technologies to achieve better results for our customers and continuously develop our processes.
• Teamkultur: Celebrating successes and coming together as a team is important to us. Therefore, we create regular space for exchange, learning, and joint team events.

Sounds like you?

Then we look forward to your application. Please show us which channels you are particularly good at, what projects have shaped you, and how you make growth measurable and send us your CV.

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