Performance Marketing Manager (gn)

Our vision: A new era of healthcare in Europe.

We are building the first digital platform that makes sexual health easy, inclusive, and accessible. Supported by leading investors like Atlantic VC, Atomico Angels, and one of the world's largest dating apps, we make prevention, diagnoses, and treatments as convenient as never before.

Our goal: rethink health. Digital, human, and for all.

Tasks

Every Health should become the most well-known and trustworthy brand for sexual health in Europe, and you bring us there from the start. You develop data-based campaign strategies, steer our paid channels, think creatively from the first idea on, analyze, test, and optimize with a clear focus on reach, relevance, and sustainable growth. You work closely with the rest of the team together, bring your ideas in, and implement them collectively.

What you do here:

• You are responsible for the strategy, build-up, and scaling of our paid channels from Meta to SEA and display, and manage budgets independently with a focus on economy and efficiency.
• You develop cross-channel campaigns that perform and fit our brand, and know which metrics really count.
• You conceptualize Ad-Creatives from the idea to the finished concept (from static to video) and oversee implementation (with support from the team) until final deployment.
• You conceptualize, build, and optimize landing pages along the entire customer journey with a focus on conversion, clarity, and community relevance.
• You analyze user behavior and conversion funnels and lead data-based measures accordingly.
• You keep developments from SEO to GEO/LLMO in mind and ensure they are considered in our performance strategy.
• You work closely with the entire team together to connect performance goals with strategic brand leadership.
• You develop new ideas for lead generation, test hypotheses, and iterate quickly.

Qualification

• 3-5 years of experience in a performance marketing position (at a direct-to-consumer brand).
• Radar for trends before they appear in the Ads Manager and a sense of what really has relevance.
• Able to take responsibility and always keep the bigger picture in mind.
• A structured work and strategic thinking approach, and still always ready with a meme.
• More of an