Performance Marketing Lead - SMARTLY

A bit about Smartly, a Datacom Company Smartly helps thousands of Kiwi businesses pay their people right — and we’re on a journey to become one of New Zealand’s most trusted multi-product SaaS brands. We’re passionate about combining smart tech, human insight, and exceptional service to make business simpler, faster, and more connected. About the Role (your why) The Performance Marketing Lead will own the end-to-end paid acquisition engine at Smartly, spanning search, social, display, and retargeting campaigns. This role is responsible for developing and executing a comprehensive paid marketing strategy that drives conversions, revenue growth, and brand awareness. Key responsibilities include: • Developing and implementing a paid marketing strategy that aligns with business objectives • Collaborating with cross-functional teams to ensure seamless execution of campaigns • Analyzing campaign performance and making data-driven decisions to optimize results • Staying up-to-date with industry trends, best practices, and emerging technologies to continuously improve the paid marketing engine • Building strong relationships with internal stakeholders, including sales, product, and customer success teams. What You’ll Need (your skills) To succeed in this role, you will need: • 3+ years of experience in performance marketing or a related field • Strong understanding of digital marketing channels, including search, social, display, and retargeting • Proven track record of driving conversions, revenue growth, and brand awareness through paid marketing campaigns • Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions • Strong communication and collaboration skills, with the ability to work effectively across functions • Experience with marketing automation platforms and tools is a plus. What We Offer (your benefits) At Smartly, we offer: • Competitive salary and bonus structure • Comprehensive health insurance package • Generous parental leave policy • Flexible working hours and remote work options • Professional development opportunities and training programs • Access to cutting-edge technology and tools • A dynamic and supportive team environment • And many more perks! If you’re passionate about performance marketing and want to join a fast-growing company that values innovation, collaboration, and exceptional service, we’d love to hear from you. Apply now!