Performance Creative Manager (m/w/d)

DR. EMI ARPA Skin GmbH stands for modern, scientifically founded skin care – manufactured in Germany. Founded by Berlin-based dermatologist Dr. Emi Arpa, the company combines effective, high-quality ingredients with fermentations to create effective and sustainable solutions for all skin types. Vegan and PETA-certified, DR. EMI ARPA Skin places great value on transparency and skin health, with the goal of launching a new skincare era.

Our company consists of four companies and employs around 60 colleagues in the premium skincare sector – engaged, supportive, and passionate about high-quality products. We work in a modern office in the Kantstraße in Berlin and offer the possibility to work remotely for up to two days a week.

In this role, you are the central interface between Creative, Performance, and Agency management. Your focus: Ads that really convert. You develop not only content, but also understand why it works.

Aufgaben

Performance Creatives (Meta & Google)

• Development of High-Performing Ad Creatives (Video & Static)
• Cutting and optimizing ads for Meta & Google
• Testing of hooks, angles, and formats (UGC, Founder Content, Problem-Solution, etc.)

Copy & Skripte

• Writing ad scripts with strong hooks and clear CTAs
• Development of messaging along the customer journey
• Iteration based on performance data

Agentursteuerung (Meta)

• Steering daily business with our Meta Performance Agency
• Creating and prioritizing briefings
• Ensuring that the agency receives all assets, information, and insights
• Challenging and improving the quality of creatives

Data Driven Creative Optimization

• Tight collaboration with Performance Marketing
• Drawing creative learnings from campaigns
• Ongoing improvement of conversions through better creatives

Qualifikation

• Erfahrung: You have already successfully created performance ads for Meta (and ideally Google/YouTube) – either in an agency or in-house.
• Editing-Skills: You master video editing tools (e.g. Premiere Pro, After Effects or CapCut) and have an eye for timing and visual dynamics.
• Copywriting-Talent: You know how to write texts that sell without being too salesy.
• Trend-Gespür: You live on social media and know exactly which hooks and viral mechanisms are currently working.
• Data Mindset: You love data. You want to know why a creative worked and use this knowledge for the next design.
• Hands-on-Mentalität: You are proactive, work structured, and have no fear of simply trying things out.

Benefits

• Impact from day one: Design freedom in a rapidly growing, creative startup.
• Best of both worlds: A modern, inspiring office in Berlin-Charlottenburg for creative exchange and flexibility through 2 days of mobile work per week.
• Work-Life-Flow: We support your lifestyle with subsidies for the Urban Sports Club and the Deutschlandticket.
• Skin & Science: You receive exclusive discounts on our entire product range and treatments.
• Team-Vibe: We celebrate successes together – whether at the relaxed office aperitivo or at our legendary skincare retreats.

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